초기 『삼천리』의 지향과 1930년대 문화민족주의

Abstract

This research aims to discuss Korean cultural nationalism in the 1930’s as a mass ideology, and to observe the combination of popular culture and cultural nationalism via Samcheonli, an influential general magazine in the 1930’s. Samcheonli is a magazine that clearly shows the complexities and contradictions of mass media and popular culture, which corresponded to the cultural nationalism. The cultural nationalism was used as a resistance ideology against Japanese imperialism. In the same breath, it passively represented a stern reality of the majority of the Chosun nation as suppressed people. As a mass ideology, the nationalism fused with the 1930’s popular culture, and rolled out various new cultural products and knowledge with highly productive synergism. Nationalism also developed pulp fictions, films, pop songs, broadcasting, advertisement, sports and catalyzed the birth of modern academism such as ‘chosun-hak(朝鮮學)’, the Korean studies of Chosun period. The objective of Samcheonli and its articles also stand on cultural productivity. This research suggests two analytic factors to make clear the relationship between the Samcheonli, a representative popular magazine, and 1930’s mass culture. The first factor is the heroes and the stars of modern society; the second is the ‘represented knowledge’. Popularity and ‘popular culturalization’ are asserted from the method that modern journalism treats the knowledge. Many feature stories on celebrities, biographies, interviews and surveys in the early issues of Samcheonli can be understandable in this way. The latter is revealed by the method of interaction with magazine readers, such as orthography and styles, mixed compilation of journal, usage of illustration, and etc. Samcheonli is distinguished from the magazines in the 1920’s like the Kaebyuck and Chosun-mundan from this aspect.