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외식기업의 조직문화가 조직충성도에 미치는 영향-동기부여의 매개효과-

A Study on the Effect of Organizational Culture on Organizational Loyalty of Foodservice Corporation–Focused on the mediated effect of motivation-

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주제분류관광학

초록

The purpose of this study is to find out the mediated effect of motivation in the relationship between organizational culture and organizational loyalty perceived by employees of foodservice companies and to provide its implications. To conduct this study, 370 copies of the total 400 questionnaires were used as valid samples, and, after establishing the hypothesis, it examined the effect on relationship between variables through factor analysis, reliability analysis, correlation analysis, multiple regression analysis, and hierarchical regression analysis. The analysis showed that organizational culture had a significant effect on motivation (recognition, challenge) and also on organizational loyalty. The motivation (recognition, challenge) was also proven to have a significant relationship with organizational loyalty, and the motivation (recognition, challenge) in the relationship between organizational culture and organizational loyalty was found to be partially mediated. The hypothesis was adopted as it showed that recognition was mediated partially in the relationship between agreement culture, which is a sub-factor of organizational culture, and organizational loyalty and the challenge was mediated partially in the relationship between agreement culture, rational culture, and organizational loyalty.

Abstract

The purpose of this study is to find out the mediated effect of motivation in the relationship between organizational culture and organizational loyalty perceived by employees of foodservice companies and to provide its implications. To conduct this study, 370 copies of the total 400 questionnaires were used as valid samples, and, after establishing the hypothesis, it examined the effect on relationship between variables through factor analysis, reliability analysis, correlation analysis, multiple regression analysis, and hierarchical regression analysis. The analysis showed that organizational culture had a significant effect on motivation (recognition, challenge) and also on organizational loyalty. The motivation (recognition, challenge) was also proven to have a significant relationship with organizational loyalty, and the motivation (recognition, challenge) in the relationship between organizational culture and organizational loyalty was found to be partially mediated. The hypothesis was adopted as it showed that recognition was mediated partially in the relationship between agreement culture, which is a sub-factor of organizational culture, and organizational loyalty and the challenge was mediated partially in the relationship between agreement culture, rational culture, and organizational loyalty.

참고문헌 (27)

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