성인의 건강관심도 수준에 따른 식용곤충 인식도 및 식용곤충 활용제품 선택속성 분석
Analysis of edible insect recognition level and selection attributes of products using edible insects according to adult’s health concern levels
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This study aims to present theoretical-practical information for the vitalization of the food insect industry by identifying consumer awareness and selection attributes of edible insects according to the health concern level of edible insects, which are high-protein and widely known as eco-friendly foods. Subjects to the survey were male and female consumers in their 20s and under 70s nationwide, using structured questionnaires. Data from 412 respondents were used for analysis. The results were as follows: First, the results of a survey on perception levels of edible insects according to levels of health concerns showed that both ‘higher health concerns’ group and ‘lower health concerns’ group perceived edible insects as ‘edible insect menus and edible insect products are protein-rich foods(3.85 and 3.43 points, respectively; p<0.001) and ’edible insects are future alternative foods’(3.79 and 3.23 points, respectively; p<0.001). Second, according to the survey on the selection attributes when purchasing edible insect products, Selection attributes of ‘higher health concerns’ group was in the order of stability (4.67 points), hygiene (4.61 points), and health functional (4.25 points), while those of ‘lower health concerns’ group was in the order of hygiene (4.49 points), food stability (4.44 points) and sensual factors (4.11 points). When purchasing edible insect food, there were statistically significant differences between survey groups according to health concerns in all selection attributes, except for sensual factors and hygiene(p<0.01, p<0.001). At a time when a lot of researches is being conducted on edible insects, I think this article will contribute to popularizing them as a paper that has examined the perception of them according to the level of health concern.
Abstract
This study aims to present theoretical-practical information for the vitalization of the food insect industry by identifying consumer awareness and selection attributes of edible insects according to the health concern level of edible insects, which are high-protein and widely known as eco-friendly foods. Subjects to the survey were male and female consumers in their 20s and under 70s nationwide, using structured questionnaires. Data from 412 respondents were used for analysis. The results were as follows: First, the results of a survey on perception levels of edible insects according to levels of health concerns showed that both ‘higher health concerns’ group and ‘lower health concerns’ group perceived edible insects as ‘edible insect menus and edible insect products are protein-rich foods(3.85 and 3.43 points, respectively; p<0.001) and ’edible insects are future alternative foods’(3.79 and 3.23 points, respectively; p<0.001). Second, according to the survey on the selection attributes when purchasing edible insect products, Selection attributes of ‘higher health concerns’ group was in the order of stability (4.67 points), hygiene (4.61 points), and health functional (4.25 points), while those of ‘lower health concerns’ group was in the order of hygiene (4.49 points), food stability (4.44 points) and sensual factors (4.11 points). When purchasing edible insect food, there were statistically significant differences between survey groups according to health concerns in all selection attributes, except for sensual factors and hygiene(p<0.01, p<0.001). At a time when a lot of researches is being conducted on edible insects, I think this article will contribute to popularizing them as a paper that has examined the perception of them according to the level of health concern.
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