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Rethinking Korea–Pakistan Relations: Building a Balanced Strategic Partnership

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How balanced is the cooperative relationship between Global North and Global South countries in the 21st century? This study explores the uneven development of Korea–Pakistan relations and proposes policy directions to transform them into a mutually beneficial public diplomacy partnership. Our research highlights notable disparities in Pakistani and Korean perceptions of each other’s political, economic, and cultural landscapes. In addition to document analysis and surveys, we conducted in-depth interviews with key stakeholders well-versed in relations between Seoul and Islamabad. To address these perception gaps, we first recommend enhancing cross-cultural understanding through educational initiatives and the promotion of tourism. Second, in the economic realm, we suggest strengthening bilateral cooperation in the manufacturing and services sectors. Notably, we emphasise the importance of Korean investment in Pakistan’s small and medium-sized enterprises (SMEs) and increasing the mobility of Pakistani labour to Korea. At the core of constructing a more balanced and reciprocal relationship is effective people-to-people communication, which, in turn, can pave the way for stronger partnerships between the Global North and the Global South.

Abstract

How balanced is the cooperative relationship between Global North and Global South countries in the 21st century? This study explores the uneven development of Korea–Pakistan relations and proposes policy directions to transform them into a mutually beneficial public diplomacy partnership. Our research highlights notable disparities in Pakistani and Korean perceptions of each other’s political, economic, and cultural landscapes. In addition to document analysis and surveys, we conducted in-depth interviews with key stakeholders well-versed in relations between Seoul and Islamabad. To address these perception gaps, we first recommend enhancing cross-cultural understanding through educational initiatives and the promotion of tourism. Second, in the economic realm, we suggest strengthening bilateral cooperation in the manufacturing and services sectors. Notably, we emphasise the importance of Korean investment in Pakistan’s small and medium-sized enterprises (SMEs) and increasing the mobility of Pakistani labour to Korea. At the core of constructing a more balanced and reciprocal relationship is effective people-to-people communication, which, in turn, can pave the way for stronger partnerships between the Global North and the Global South.

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