필자의 독자 고려 전략과 텍스트 실현 양상 -PAIR 전략을 중심으로-
Writer’s strategy for audience consideration and the aspects on textual realization
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초록
이 연구는 필자는 독자와 대화하기 위하여 다양한 전략을 사용하고, 그 전략들은 텍스트로 실현된다는 전제 하에 텍스트를 중심으로 필자가 독자를 고려하는 양상을 분석하여 필자의 대화 전략을 찾아내는 데 목적이 있다. 필자가 독자를 고려하는 양상을 파악하는 기존의 틀인 수사적 이동의 경우 필자의 역동적인 독자 고려 양상을 파악하는 데 한계가 있어, 이 연구는 수사적 이동을 수정, 보완하여 PAIR 전략을 제안하고, 그것이 텍스트로 실현되는 양상을 분석하였다. PAIR 전략은 위치 정하기(Positioning), 끌어들이기(Attracting), 정보 조절하기(Informing), 반응에 응답하기(Replying) 전략으로 구성된다. PAIR 전략은 작문 과정에서 필자가 독자를 상정하고, 자신과 독자를 지속적으로 구성하며, 독자의 흥미와 정서는 물론 그의 지식과 지적 수준을 고려하고, 독자의 응답적 반응을 얻기 위하여 다양한 전략을 구사하는 모습을 포섭할 수 있다는 데 큰 의미가 있다.
Abstract
The objective of this study is to find out various strategies for writers to communicate with audiences. On the assumption that the strategies are realized into texts, and with the texts, the aspect how writers take audiences into account will be analyzed to figure out the writer’s communication strategy. The conventional framework, Rhetorical Moves, shows its limit in grasping the aspect of writers’ dynamic consideration for audiences. This is why, PAIR strategy is suggested with the Rhetorical Moves modified and complimented. The study then goes through the analysis process, along which it embodies texts. The PAIR strategy comprises positioning, attracting, informing, and replying;In the process of writing, a writer presumes the audiences, keeps organizing the audiences and himself, considers the audiences’ interest and emotions as well as knowledge and the level of intelligence and finally carries out diverse strategies to obtain their responsive reaction. And the significance of PAIR strategy, which connotes all of the above, cannot be emphasized too much.
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