한국고전번역원 대중화 사업의 성과와 전망

Abstract

Institute for the translation of Korean Classics(ITKC) is playing a role in connecting tradition and the future through the translation and popularization of Korean classics. It promotes strengthening publicity and cooperation, content development, and communication expansion as a mid- to long-term strategy in 2023, and systematically operates the popularization project by using new media and establishing an external cooperation office. ITKC's popularization project selects materials that can be easily read and learned by the public among the vast achievements organized and translated by ITKC, and reprocesses classical materials by means of classical translation, publication of popular books, publication of institutional reports, mailing services, public lectures, competitions, and korean classics advisory services. Among the 2,251 books published by ITKC by the end of 2023, popular books are particularly concentrated from 2012 to 2018. 53 types of 65 popular books were published through the project to develop and distribute classical reading materials for elementary and secondary schools (hereinafter referred to as consignment projects) and the ITKC original project with the support of the Ministry of Education. Based on the classics organized and translated by ITKC, we tried to meet the demand for the educational field for classics by developing classical reading materials linked to the subject. The newsletter ≪Four Seasons of Classics≫ is published four times a year, distributes 4,500 copies per episode, and produces them as e-books to provide reading services. In that it provides accurate information on classical culture through articles on academic research trends as well as news and covers interesting contents according to the understanding of the public of various ages and backgrounds, ≪Four Seasons of Classics≫ plays the role of a comprehensive newsletter that encompasses researchers related to Chinese classics and the public. Walk with Classics Mailing Service sends a modern reinterpretation of classical masterpieces, Chinese poems and prose to about 46,000 subscribers. Classics of classics, which are conducted in collaboration with Eunpyeong-gu Office, is a public lecture conducted by researchers representing academia and culture for Eunpyeong-gu residents. The Ministry of External Cooperation was established in the second half of last year, and lectures and events are expanded through collaboration with various organizations such as the Eunpyeong-gu Family Center and the Seocho-gu Banpo Library. Since 2017, it has been difficult to systematically manage and expand the business as a department dedicated to popularization projects has not existed and has been fragmented. Accordingly, KOMAUM is attempting to expand the size and demand of classical content by reflecting the new era environment and the demands of the public while inheriting and utilizing the existing popularization achievements accumulated by ITKC through the establishment of the External Cooperation Agency in August 2023. The key tasks to be focused on in the future in ITKC's popularization project are 1) planning a popularization project that reflects the interests of consumers, 2) establishing a mid- to long-term plan, and carrying out a popularization project that fits the characteristics of ITKC. The public and ITKC should interact to identify the classical content that the public wants, and systematically carry out the popularization project by utilizing the characteristics of ITKC.