전시체제기 식민지 조선의 ‘총후’ 여성과 프로파간다 - 잡지『방송지우(放送之友)』를 중심으로-

Abstract

The Choseon Broadcasting Association established the magazine 『Bangsongjiwoo』in January 1943 to supplement the one-time limitations of radio broadcasting by reproducing the contents of radio broadcasts in text and to back up the Governor-General's colonial policy and wartime propaganda. 『Bangsongjiwoo』 was a magazine that served as a propaganda medium, with women and young people as the primary target readers. It concentrated on the propaganda and publicity surrounding the installation of the conscription system, as well as the desired attitude and role of the people on the home front, since it was launched immediately before the implementation of the conscription system in colonial Choseon. In the images of "mother of the military" and "wife of the military," 『Bangsongjiwoo』 embodies the stance and role of women on the home front for the purpose of executing the conscription system and successfully carrying out wartime mobilization. It also incorporated women's autonomous values into the national militaristic discourse. Furthermore, women were positioned as “home front” fighters who had to carry out national plans of "economic warfare" and "production warfare." As a propaganda method, 『Bangsongjiwoo』 used the exemplary narratives of women as autonomous, independent entities, as well as visual image devices such as cover art and advertisements. In other words, the national image of the “home front” generated and spread by 『Bangsongjiwoo』 in colonial Choseon during the wartime system was a rhetoric that represented the colonial power's ideology and ambition.