문화관광해설사에 대한 교육의 체계성 및 전문성이 직무만족에 미치는 영향: 충청남도 문화관광해설사를 중심으로
The Effect of Systematic Education and Professional Training for Culture Tour Guide on Job Satisfaction: Focus on Chungcheongnam-do
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Abstract
This study explores whether systematic and professional training for culture tour guides influences their job satisfaction. Reliability and validity tests confirmed that both educational systematicity (Cronbach’s Alpha = .896) and professionalism (Cronbach’s Alpha = .903) were measured at high levels. Correlation analysis indicated a strong relationship between systematicity and professionalism (r = .808). Regression analysis revealed that the explanatory power of the model was 23.8% (F = 25.721, p < .001). Among the two factors, only educational professionalism (β = 3.894) had a significant positive effect on job satisfaction. These findings highlight the critical role of professional training in enhancing the job satisfaction of culture tour guides.