민화의 조형적 양식을 활용한 누보팝아트 이미지의 패션 일러스트레이션

Abstract

Background The purpose of this study is to produce fashion illustrations with Nouveau Pop Art based on the formative form of traditional folk paintings in order to deliver a message on the ills and problems of modern society viewed from a humanistic perspective with metaphorical expression and satirical and humor elements. Methods The study was carried out as a theoretical research and practical research. The theoretical study reestablished the concept of folk paintings and Nouveau Pop Art, and formative form through literary and preceding studies, and internet materials. The Practical research produced six fashion illustration works that implies socially satirical elements and humorous meanings focusing on the theme of Nouveau Pop Art based on the folk paintings and formative form. Result In order to deliver the warning message to the ills and problems of contemporary society, the study produced six fashion illustration works related with problems about the natural environment(Work 1, Work 2), problems about the mass consumption culture(Work 3, Work 4), and problems resulting from the blind acceptance of materialism and obsession with commercialism(Work 5, Work 6). Conclusion Fashion illustration based on the formative form of folk paintings can be used as a creative production technique fusing tradition and modernity.