본문 바로가기
KERD
논문KCI 등재

International Visitors' Impacts to Mongolia by Travel Arrangement -Package Tour VS Fully Independent Tour

0

조회

0

다운로드

2

인용

0

참고문헌

키워드

초록

The tendency of the world tourism is quickly changing to form the consumption, to develop the production which must be reasonable for the environment, and to keep the authentic cultures and natural resource. In Mongolia, the tourism is a comparably new part of economy and it is developing and expanding to Siberia. Recently, Mongolia tourism industry started to develop global levels. The purpose of this study is to classify international tourist to Mongolia including package tourists and fully independent tourist (FIT) and analyze whether these two groups’ characteristics of their travel experience with tourist attractions, activities, services and impressions. Travel factors of international tourists from these two travel groups (Package/ FIT) were analyzed and compared to find their factors similarities and differences. This study conducted two statistical analysis including descriptive and group compare statistics. First descriptive analysis of data were arranged by package tour and FIT. Second group comparing was One way Analysis of Variances (ANOVA) to make factors comparisons between travel arrangements in Mongolia.

Abstract

The tendency of the world tourism is quickly changing to form the consumption, to develop the production which must be reasonable for the environment, and to keep the authentic cultures and natural resource. In Mongolia, the tourism is a comparably new part of economy and it is developing and expanding to Siberia. Recently, Mongolia tourism industry started to develop global levels. The purpose of this study is to classify international tourist to Mongolia including package tourists and fully independent tourist (FIT) and analyze whether these two groups’ characteristics of their travel experience with tourist attractions, activities, services and impressions. Travel factors of international tourists from these two travel groups (Package/ FIT) were analyzed and compared to find their factors similarities and differences. This study conducted two statistical analysis including descriptive and group compare statistics. First descriptive analysis of data were arranged by package tour and FIT. Second group comparing was One way Analysis of Variances (ANOVA) to make factors comparisons between travel arrangements in Mongolia.

참고문헌 (19)

  1. Augustyn, M., "Service quality and tourism", Journal of Travel Research, 37, pp.71~75 (1998)
  2. Bowen, D., "Reflection on tourism satisfaction research : Past, present and future", Journal of Vacation Marketing, 8(4), pp.297~308 (2002)
  3. Crompton, J. L., "The predictive value of alternative approaches to evaluating quality of a festival", Journal of Travel Research, 34(1), pp.11~24 (1996)
  4. Gitelson, R. J., "Insight into the repeat vacation phenomenon", Annals of Tourism Research, 11, pp.199~217 (1984)
  5. Haber, S., "Research notes : Correlates of tourism satisfaction", Annals of Tourism Research, 26(1), pp.197~200 (1999)
  6. Hsu, C., "Mature motorcoach travelers¯satisfaction : A preliminary step toward measurement development", Journal of Hospitality and Tourism Research, 27(3), pp.291~309 (2003)
  7. Lee, K., "The Formation and development of Korean Immigrants in Sakhalin Russia", e-Journal The Window to Siberia, (9) (2012), Korean Siberia Center. PaiChai University
  8. Macintosh, G., "Building trust and satisfaction in travel counselor", client relationships, 2002, pp.12(4), 59~73
  9. Maddox, R. N., "Measuring satisfaction with tourism", Journal of Travel Research, 23(3), pp.2~5 (1985)
  10. Murphy, P. E., "Destination price-value perceptions : An examination o f origin and seasonal influences", Journal of Travel Research, 35(3), pp.16~22 (1997)
  11. Oh, H., "Service quality, customer satisfaction and customer value : A holistic perspective", International Journal of Hospitality Management, 18(1), pp.67~82 (1999)
  12. Oliver, R. L., "A cognitive model of the antecedents and consequences of satisfaction decisions", Journal of Marketing Research, 17(4), pp.460~469 (1980)
  13. Pizam, A., "Dimensions of tourism satisfaction with a destination area", Annals of Tourism Research, 5, pp.314~322 (1978)
  14. Qu, H. L., "The Characteristics and satisfaction of mainland Chinese visitors to Hong Kong", Journal of Travel Research, 35(4), pp.37~41 (1997)
  15. Reisinger, Y., "Japanese tourism satisfaction : Gold Coast versus Hawaii", Journal of Vacation Marketing, 6(4), pp.299~317 (2000)
  16. Ryan, C, "Researching tourist satisfaction: Issues, concepts and problems" (1994), International Thomson Business Press
  17. Stevens, B. F., "Price value perceptions of travelers", Journal of Travel Research, 31(2), pp.44~48 (1992)
  18. Whipple, T. W., "Group tour management : Does good service produce satisfied customers?", Journal of Travel Research, 27(2), pp.16~21 (1988)
  19. "Wikipedia" (1996)[URL]

관련 논문AI추천

이 간행물의 다른 논문 (6건)