근거이론 기반 메모리얼 뮤지엄의 전시 체험 영향 요인 연구

Abstract

(Background and Purpose) Memorial museums are the most intuitive way to display and commemorate tragic events in human history. However, most of the existing memorial museums are affected by the design of traditional history museums, and there are many problems in display design such as over-reliance on text and picture display, rigid spatial layout, etc. These authoritative display methods seriously limit the understanding and experience of visitors who are separated from historical events. Therefore, this study aims to draw the influencing factors and theoretical structure model of exhibition experience in memorial museums from the phenomenon of visitors' real demand for exhibitions by using grounded theory. (Method) First, this study conducted a theoretical review of the memorial museum and exhibition experience and organized the concept, purpose, and procedure of grounded theory based on previous research. Second, 70 visitors were selected as interview subjects, interviews were conducted, and data were collected. Third, interview data were conceptually classified through open coding, axial coding, and selective coding of grounded theory to derive factors influencing exhibition experience. Fourth, a theoretical structural model was constructed based on the interrelationships between the influencing factors, and its saturation was examined. Finally, conclusions and implications were derived. (Results) In this study, 124 concepts, 26 sub-categories, and 10 main categories were obtained through the coding process, and a 'storyline' was constructed around the influencing factors of display experience, connecting the main categories to generate a theoretical structure. In the theoretical structure, the adjustment of atmosphere tone, autonomous participation and interaction, complete story plot, digital environment experience, symbolic expression of form scale, physical sensory stimulation, spatial area positioning, emphasis on core information, and integration of natural elements directly affect the display experience. Moreover, the integrity of the story plot and the adjustment of the atmosphere tone can indirectly affect the display experience through the emphasis on the core information. The adjustment of atmosphere tone can also indirectly affect the display experience through the integration of natural elements. Digital environment experience and physical sensory stimulation can indirectly influence display experience through autonomous participation in interaction. In addition, individual subjective differences play a subjective moderating role in the relationship between autonomous interaction participation and digital environment experience and display experience. (Conclusions) Through an in-depth analysis of the rooted theory process, the research draws a conclusion on the multiple influencing factors of display experience in memorial museums. It is hoped that the combination of various influencing factors should be emphasized in the future design, so as to enable visitors to form effective communication with the memorial exhibition space, improve their understanding and attention to the tragic events of history, and enable the painful memory to continue in the new era.