중국 신화 애니메이션 영화 너자(Ne Zha) 복식의 상징 분석 -색채와 문양 중심으로-

Abstract

The purpose of this study is to analyze the main characters and the symbols of the design of the surrounding characters' costume in Chinese NeZha myth animation, analyze the symbolism of color and pattern, and promote the spread of traditional Chinese culture. Therefore, this study will do books and literature research on NeZha myths, NeZha film released in 2019, Chinese traditional colors and patterns, and collect film scene that capture film scenes JPG image and uniforms shown in the collected images were classified around colors and patterns and used for analysis along with film posters. The results of the study are as follows. First, the colors of the character costume in the NeZha film were expressed in the Chinese ancient five-color tube in a straight and concise manner, and these traditional colors were used as symbolic meanings to represent the character's character in the NeZha film. Second, Through the research on the theoretical basis of traditional five-color theory and the color material of the Ming Dynasty Taoist dress, color played a role in NeZha film. Thirdly, the pattern of NeZha film clothing is roughly shown as two kinds of ancient Chinese traditional pattern and modern pattern. The pattern of costume with color symbolizes the character and identity of the character. In addition, the colors and patterns expressed in the NeZha film costume were used in the costume as a symbolic tool to convey the character's character, characteristics, and identity, and were combined with colors and traditional patterns using traditional Chinese five-color tubes to symbolize traditional Chinese culture and ideas. We hope this study will help researchers combine animation, film, character, costume design with Chinese identity, furthermore, it can promote the spread of traditional Chinese culture, and provide implications for the animation film industry which contains national images.