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The Poverty Reduction in India and The Global Corporate Citizenship of Korean Companies

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한국기업의 글로벌 전개가 가속화될수록 글로벌 사회적 책임(CSR)이나 글로벌 기업시민(global corporate citizenship)활동의 중요성이 증가하고 있다. 그리고 이러한 활동은 진출국의 시급한 문제에 동참하는 전략적 전개가 요망된다. 한국기업의 진출이 크게 늘 것으로 예상되는 인도는 빈곤이라는 심각한 사회적 과제를 안고 있어 빈곤감소는 국가적 과제의 매우 높은 우선순위를 차지하고 있다. 인도에 진출한 한국기업은 이러한 국가과제의 해결에 동참하는 자세를 보일 때 지속가능 성장을 유지할 수 있을 것으로 예상된다. 인도에서의 빈곤감소와 관련된 한국기업의 기업시민활동은 자원의 제약 상 교육과 건강 이슈에 집중될 필요가 있다. 전자는 빈곤감소와 장기적으로 그리고 후자는 보다 단기적으로 연결될 것이다. 그리고 본 연구에서는 빈곤감소와 관련된 개별기업의 활동 외에 한국기업의 이미지를 장기적으로 제고할 수 있는 방안의 하나로 인도 진출 한국기업들이 매출액의 일부를 출연하여 참여하는 빈곤감소 기금을 제안하고 있다. 여기에는 국가적 지원도 첨가되어야 할 것이다.

참고문헌 (47)

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