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저명상표 희석범죄 판단기준에 대한 소고

A Study on the Judgment Criteria for the Trademark Dilution of Famous Marks

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주제분류컴퓨터학

초록

The trademark dilution of famous marks as a kind of unfair competition practice is defined and regulated in Article 2 (1) (c) of the Unfair Competition Prevention and Trade Secret Protection Act (hereinafter referred to as the Unfair Competition Prevention Act), which was newly established according to the amendment of the Act on February 3, 2001. Famous trademarks are universally protected in all around the world, which are likewise protected in the Republic of Korea by the Unfair Competition Prevention Actin line with such international trends. In order to establish the trademark dilution of famous marks, it is necessary to have the following characteristics: (1) high reputation of the original mark, (2) use of identical or similar markscompared to the original mark, (3) occurrence of blurring of discrimination or tarnishment of reputation; in particular, with respect to the degree of proof of 'blurring of discrimination or tarnishment of reputation', which is a constituent requirement of the trademark dilution of famous marks, it is reasonable to interpret the trademark dilution as concrete endangerment offense, neither harm-based offense nor abstract endangerment offense, and thus it should be considered that the crime is established if a specific realistic risk of blurring of discrimination or tarnishment of reputation occurs. Furthermore, in relation to the specific criteria of 'blurring of discrimination or tarnishment of reputation', it is necessary to comprehensively judge the degree of individual behavior in specific matters as a normative factor as well as the psychosocial viewpoint of the general public.

Abstract

The trademark dilution of famous marks as a kind of unfair competition practice is defined and regulated in Article 2 (1) (c) of the Unfair Competition Prevention and Trade Secret Protection Act (hereinafter referred to as the Unfair Competition Prevention Act), which was newly established according to the amendment of the Act on February 3, 2001. Famous trademarks are universally protected in all around the world, which are likewise protected in the Republic of Korea by the Unfair Competition Prevention Actin line with such international trends. In order to establish the trademark dilution of famous marks, it is necessary to have the following characteristics: (1) high reputation of the original mark, (2) use of identical or similar markscompared to the original mark, (3) occurrence of blurring of discrimination or tarnishment of reputation; in particular, with respect to the degree of proof of 'blurring of discrimination or tarnishment of reputation', which is a constituent requirement of the trademark dilution of famous marks, it is reasonable to interpret the trademark dilution as concrete endangerment offense, neither harm-based offense nor abstract endangerment offense, and thus it should be considered that the crime is established if a specific realistic risk of blurring of discrimination or tarnishment of reputation occurs. Furthermore, in relation to the specific criteria of 'blurring of discrimination or tarnishment of reputation', it is necessary to comprehensively judge the degree of individual behavior in specific matters as a normative factor as well as the psychosocial viewpoint of the general public.

참고문헌 (15)

  1. "Textbook for Judicial Research and Training Institute, the Unfair Competition Prevention Act (Commentary and Precedent)", 18~ (2008)
  2. The Supreme Court, "Term: Leading Cases; Ⅲ. Federal Statutes and Regulations: E. Federal Trademark Dilution Act, 117", Harvard Law Review, pp.435~ (2002)
  3. The Supreme Court, "Sentence No. 2002-da-13782", ~ (2004)
  4. Kenneth L.Port, "The Unnatural Expansion of Trademark Rights: Is a Federal Dilution Statute Necessary?", TMR, 85(5), pp.545~
  5. Steve Hartman, "Brand Equity Impartment – The Meaning of Dilution", 87, pp.424~428
  6. Kim, Won Oh, "The reality and application requirements of diluted stagnation theory of famous trademark", Intellectual Property Law Study, 4, pp.348~ (2000)
  7. Choi, Soon Yong, "Tasks and Prospects of Korean Civil Law in the 21st Century", pp.775~ (2002), Parkyoungsa
  8. Lee, Yeon Sun, "A Study on the Protection of Famous Trademarks – Focusing on Theory of TrademarkDilution", Master, pp.2016
  9. Kim, Jae Hyun, "Essential Structure of Endangerment Offense", Journal of Legal Studies, 34(1), pp.146~ (2017)
  10. Ahn, Won Ha, "Restrictive Interpretation of Abstract Endangerment Offense", Law Review, 46, pp.233~ (2015), Chonbuk National UniversityLaw Research Institute
  11. Lee, HyeonDong, "The Expansive Trends and Problems of Abstract Endangerment Offense - Focusing on Discussions in Germany", Law Journal, 10, pp.132~ (2001)
  12. 김태명, "위험범의 문제점과 제한적 해석․적용", 동아법학, (51), pp.103~134 (2011), 법학연구소
  13. "Korean Charcoal Barbecue vs. Korea Chon-Dak Charcoal Barbecue, the Supreme Court. Sentence No. 2009-do-11221", ~ (2011)
  14. Lee, JaeSang, "Review of Criminal Law", pp.511~ (2017), Parkyoungsa
  15. Bae, Jong Dae, "Review of Criminal Law", pp.640~ (2018), Hongmunsa

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