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물류기업의 블록체인기술 채택요인과 채택의도에 관한 연구

A Study on Blockchain Technology Adoption and Intention of Logistics Firms in Korea

김성호
한국컴퓨터정보학회 (The Korean Society Of Computer And Information)|2020.02|한국컴퓨터정보학회논문지 (Journal of The Korea Society of Computer and Information)|제25권 제2호|pp. 231-239|DOI https://doi.org/10.9708/jksci.2020.25.02.231

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키워드

블록체인의도IntentionBlockchain물류기업AdoptionTOE채택Logistics Firm
주제분류컴퓨터학

초록

비트코인(Bitcoin)으로 대표되는 암호화폐(cryptocurrency)는 초기에는 일반의 관심을 거의 받지못하였으나 최근 미래가치를 인정받으면서 세계적인 암호화폐 투자현상을 불러일으켰다. 암호화폐의 미래가치는 바로 블록체인(Blockchain)기술 때문이다. 본 연구는 물류기업이 블록체인기술을채택함에 있어 어떠한 요인들이 영향을 미치는가를 파악하는 것을 연구목적으로 하고 있다. TOE 프레임을 바탕으로 본 연구에서는 블록체인기술 채택요인으로 기대이익, 조직준비성, 기술호환성, 경쟁압력을 제시하였다. 그리고 이러한 채택요인들이 물류기업의 채택의도에 미치는 영향을 실증적으로 분석하였다. 한국의 물류기업을 대상으로 설문조사를 실시하였다. 수집된 자료를 분석한결과를 보면 기대이익, 조직준비성, 기술호환성, 경쟁압력이 블록체인기술의 채택의도에 영향을미치는 것으로 나타났다. 그러나 그 중에서도 기대이익과 조직준비성이 채택의도에 가장 크게 영향을 미치는 것으로 나타났다.

Abstract

Cryptocurrency, represented by Bitcoin, initially received little public attention, but recently raised global cryptocurrency investments with recognition of future value. The academic interest in cryptocurrency lies elsewhere. This is because the future value of cryptocurrency is likely to be highly applicable to the technology underlying cryptocurrency. The technology is the blockchain. The purpose of this study is to find out what factors influence logistics companies to adopt blockchain technology. Based on the TOE frame, this study presented expected profit, organizational readiness, technology compatibility, and competitive pressure as factors of adoption of blockchain technology. And the effects of these factors on the adoption intention of logistics companies were analyzed empirically. A survey was conducted on Korean logistics companies. Analysis of the collected data showed that expected profit, organizational readiness, technology compatibility, and competitive pressures influence the intention to adopt blockchain technology. Among them, however, expected profit and organizational readiness were found to have the greatest influence on adoption intention.

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