인천국제공항에 관한 소비자 관심 트랜드빅데이터 시각화 분석
The Analysis of Big Data Visualization for Consumer Interest Trend to Incheon Internationl Airport
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Visualization of Big Data is very useful because it is represented by pictures, charts, images and so on that can be easily understood by the public. Therefore, the purpose of this study is to derive the actual trend of interest of customers by executing visualization analysis by social data big data for Incheon International Airport. As a result, in the metrics chart for visualization and the word tree analysis, the reference -> line -> ideal and specialty -> callvan -> network were shown as high interest. For suppliers, it is necessary to give priority to detailed guidance information on the waiting situation and professional callvan in transportation. In the Ward Cloud visualization analysis, interest in departure is the most important, followed by time, passenger, travel, and travel. Incheon International Airport currently provides such services. Therefore, it is necessary for the airport provider to meet customers' desire for departure procedures, time and travel passenger situation. In the ego network, customers were most interested in aviation. Suppliers need to provide customers with comparable detailed information about the airport's aircraft size, facilities, procedures, and service offerings. In addition, detailed and differentiated PR of airline schedules, airline schedules, etc. will be needed.
Abstract
Visualization of Big Data is very useful because it is represented by pictures, charts, images and so on that can be easily understood by the public. Therefore, the purpose of this study is to derive the actual trend of interest of customers by executing visualization analysis by social data big data for Incheon International Airport. As a result, in the metrics chart for visualization and the word tree analysis, the reference -> line -> ideal and specialty -> callvan -> network were shown as high interest. For suppliers, it is necessary to give priority to detailed guidance information on the waiting situation and professional callvan in transportation. In the Ward Cloud visualization analysis, interest in departure is the most important, followed by time, passenger, travel, and travel. Incheon International Airport currently provides such services. Therefore, it is necessary for the airport provider to meet customers' desire for departure procedures, time and travel passenger situation. In the ego network, customers were most interested in aviation. Suppliers need to provide customers with comparable detailed information about the airport's aircraft size, facilities, procedures, and service offerings. In addition, detailed and differentiated PR of airline schedules, airline schedules, etc. will be needed.
참고문헌 (26)
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