참여자의 기회주의 성향이 공급사슬 풀링 효과에 미치는
The Effect of Participant’s Opportunism on the Supply Chain Pooling
0
조회
0
다운로드
3
인용
0
참고문헌
키워드
초록
Pooling works when the needs of the participants are independent or exclusive. Those who remain in demand can fill those who lack. However, this study began by wondering what would happen if participants had opportunism in this pooling process. The hypothesis is that the opportunism of the participants reduces the pooling effect. Experiment and simulation were combined to test this hypothesis. The experiment confirmed that the subject had opportunism in the pooling situation. And the simulation confirmed the impact on pooling. After the morning sale was completed, the experiment subjects received help for afternoon sale by pooling. When pooling, the order quantity was checked for distortion in order to receive more. It is expected that phantom orders will increase when receiving an additional supply rather than a return. And the experiment was to see how much occurs. The overall pooling effect was measured by implanting the decision function found in the experiment into the simulation model. Pooling consists of one seller and two buyers. The effect is quantified by simulating the case that one buyer has opportunism and non-opportunism.
Abstract
Pooling works when the needs of the participants are independent or exclusive. Those who remain in demand can fill those who lack. However, this study began by wondering what would happen if participants had opportunism in this pooling process. The hypothesis is that the opportunism of the participants reduces the pooling effect. Experiment and simulation were combined to test this hypothesis. The experiment confirmed that the subject had opportunism in the pooling situation. And the simulation confirmed the impact on pooling. After the morning sale was completed, the experiment subjects received help for afternoon sale by pooling. When pooling, the order quantity was checked for distortion in order to receive more. It is expected that phantom orders will increase when receiving an additional supply rather than a return. And the experiment was to see how much occurs. The overall pooling effect was measured by implanting the decision function found in the experiment into the simulation model. Pooling consists of one seller and two buyers. The effect is quantified by simulating the case that one buyer has opportunism and non-opportunism.
참고문헌 (33)
- 남승엽, "전시 피격 및 고장을 고려한 전투기 추가 소요 예측 모델 연구", 로지스틱스연구, 24(1), pp.81~94 (2016), 한국로지스틱스학회[DOI]
- 남윤진, "게임상황하에서 Capacity Pooling 효과에 관한 연구", 산업공학(IE interfaces), 25(4), pp.431~440 (2012), 대한산업공학회[DOI]
- 문성암, "연속형 뉴스벤더 모델에서의 휴리스틱에 관한 실험 연구", 로지스틱스연구, 19(2), pp.111~124 (2011), 한국로지스틱스학회[DOI]
- 문성암, "수요 예측 과정에서 발생하는 수요 변동에 의한 정보 지연 효과에 관한 연구", 로지스틱스연구, 27(2), pp.47~61 (2019), 한국로지스틱스학회[DOI]
- 문성암, "공급부족 상황에서의 주문량 의사결정 휴리스틱 연구", 로지스틱스연구, 21(2), pp.47~60 (2013), 한국로지스틱스학회[DOI]
- 박찬권, "기업 간 거래의존성이 협력과 거래비용감소에 미치는 영향", 한국SCM학회지, 19(1), pp.81~93 (2019), 한국SCM학회[DOI]
- 박진수, "공급사의 기회주의를 고려한 공급사 관계 관리에 대한 고찰", 로지스틱스연구, 27(1), pp.71~86 (2019), 한국로지스틱스학회[DOI]
- 지원찬, "부분정보 하 군 재고관리 모델의 효과적 주문량 조정 알고리즘 연구", 로지스틱스연구, 26(2), pp.71~90 (2018), 한국로지스틱스학회[DOI]
- Anderson, J. C, "A model of the distributor’s perspective of distributormanufacturer working relationships", Journal of Marketing, 48(4), pp.62~74 (1984)
- Cachon, G, "Matching supply with demand" (2008), McGraw-Hill Publishing
- French, S, "Uncertainty and imprecision : modelling and analysis", Journal of the Operational Research Society, 46(1), pp.70~79 (1995)
- Hennart, J. F, "A transaction costs theory of equity joint ventures", Strategic Management Journal, 9(4), pp.361~374 (1988)
- Jacobs, F. R, "Operations and supply chain management(Vol. 567)" (2011), McGraw-Hill Irwin
- Sterman, J, "Business dynamics", pp.2010, Irwin
- Tversky, A, "Prospect theory : An analysis of decision under risk", Econometrica, 47(2), pp.263~291 (1979)
- Kreps, D. M, "A course in microeconomic theory" (1990), Princeton University Press
- Lessig, L, "Remix : Making art and commerce thrive in the hybrid economy" (2008), Penguin
- Lumineau, F, "Reinvigorating the study of opportunism in supply chain management", Journal of Supply Chain Management, 56(1), pp.73~87 (2020)
- Luo, Y, "Opportunism in Inter-firm Exchanges in Emerging Markets", Management and Organization Review, 2(1), pp.121~147 (2006)
- Macneil, I. R, "Economic analysis of contractual relations: its shortfalls and the need for a rich classificatory apparatus", Nw. UL Rev, 75, pp.1018~ (1980)
- Nooteboom, B, "Effects of trust and governance on relational risk", Academy of Management Journal, 40(2), pp.308~338 (1997)
- Parkhe, A, "Strategic alliance structuring : A game theoretic and transaction cost examination of interfirm cooperation", Academy of Management Journal, 36(4), pp.794~829 (1993)
- Shell, G. R, "Opportunism and trust in the negotiation of commercial contracts: Toward a new cause of action", Vand. L. Rev, 44, pp.221~ (1991)
- Simchi-Levi, D, "Operations rules: delivering customer value through flexible operations" (2010), Mit Press
- So, S. H, "An Empirical study on the structural relationship model of supply chain partnership", Doctor, pp.2004
- Thaler, R. H, "Nudge : Improving decisions about health, wealth, and happiness" (2009), Penguin
- Thaler, R. H, "Misbehaving : The making of behavioral economics" (2015), WW Norton
- Tomono, N, "행동경제학: 경제를 움직이는 인간심리의 모든것" (2007), 지형
- Williamson, O. E, "Markets and Hierarchies", pp.2630~ (1975)
- Williamson, O. E, "The Economic Institutions of Capitalism" (1985)
- Williamson, O. E, "Strategy research : governance and competence perspectives", Strategic Management Journal, 20(12), pp.1087~1108 (1999)
- Wisner, J. D, "A structural equation model of supply chain management strategies and firm performance", Journal of Business Logistics, 24(1), pp.1~26 (2003)
- Zimmermann, H. J, "An application-oriented view of modeling uncertainty", European Journal of Operational Research, 122(2), pp.190~198 (2000)