세무대리서비스 보수 결정요인의 선호도에 관한 연구 - 수도권을 중심으로 -

Abstract

This study was conducted for making empirical analysis of the importance of the determinants of taxation representation service fees. In order to attain the objective of this study, we reviewed related theories and previous researches through literature review, and empirical study was conducted through a questionnaire survey. The results of this study are summarized as follows. First, in the results of testing difference between the two groups on the priority of the determinants of bookkeeping fee, although not statistically significant, tax practitioners’ priority among the determinants of bookkeeping fee was high in order of sales, company type, client’s business category, and the number of employees, and clients’ priority was high in order of sales, peaceful settlement in tax audit, expectation to lower the possibility of tax audit, and satisfaction with tax services. According to the results of rank analysis, both groups gave the first rank to sales in the determination of bookkeeping fee. In both groups, the least important factor (19th rank) was tax practitioner’s organization type, which was found not considered much in the determination of bookkeeping fee.   Second, tax practitioners’ priority among the determinants of tax adjustment fee was high in order of sales, cost accounting, satisfaction with tax services and tax practitioner’s reputation, but clients’ priority was high in order of sales, satisfaction with tax services, tax practitioner’s reputation, and cost accounting.   Third, for both tax practitioners and clients, priority among the determinants of appeal fee was high in order of the amount of tax reduction by the appeal, the amount of appeal, tax practitioner’s reputation, and bargaining power, showing no difference between the two groups.   Fourth, in case of the determinants of tax advice fee, tax practitioners gave the first rank to sales and the second to the amount of tax saving, but clients gave the first rank to the amount of tax saving and the second to sales. In both groups, the third rank was satisfaction with tax services, and the fourth was tax practitioner’s reputation and bargaining power.