Sustainability and management in fashion, design and culture
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초록
This special issue of Journal of Global Fashion Marketing is titled “Sustainability and Management in Fashion, Design, and Culture”. Sustainability is a multi-dimensional issue that requires a more complex and holistic understanding of humans and their lives. Since the early 1990s, sustainability has been included in studies of fashion, design and culture in various ways. These four articles represent the broad range of research being conducted by global researchers who focus on sustainability. The articles, providing insights into consumers’ knowledge, attitude, behavior and perceptions toward sustainable products, will increase practitioners’ and academic researchers’ understanding of eff ective marketing and merchandising practices related to sustainable products.
Abstract
This special issue of Journal of Global Fashion Marketing is titled “Sustainability and Management in Fashion, Design, and Culture”. Sustainability is a multi-dimensional issue that requires a more complex and holistic understanding of humans and their lives. Since the early 1990s, sustainability has been included in studies of fashion, design and culture in various ways. These four articles represent the broad range of research being conducted by global researchers who focus on sustainability. The articles, providing insights into consumers’ knowledge, attitude, behavior and perceptions toward sustainable products, will increase practitioners’ and academic researchers’ understanding of eff ective marketing and merchandising practices related to sustainable products.
참고문헌 (4)
- Tae-Im Han, "The effect of social norms and product knowledge on purchase of organic cotton and fair-trade apparel", Journal of Global Fashion Marketing, 7(2), pp.89~102 (2016), 한국마케팅과학회[DOI]
- Hyun Min Kong, "Understanding fashion consumers’ attitude and behavioral intention toward sustainable fashion products: Focus on sustainable knowledge sources and knowledge types", Journal of Global Fashion Marketing, 7(2), pp.103~119 (2016), 한국마케팅과학회[DOI]
- Kimberly A. Miller-Spillman, "Consumer groups for Ghanaian fabric products, based on aesthetics and socially responsible shopping behavior", Journal of Global Fashion Marketing, 7(2), pp.120~131 (2016), 한국마케팅과학회[DOI]
- Amrut Sadachar, "Predicting environmentally responsible apparel consumption behavior of future apparel industry professionals: The role of environmental apparel knowledge, environmentalism and materialism", Journal of Global Fashion Marketing, 7(2), pp.76~88 (2016), 한국마케팅과학회[DOI]