섬 관광 활성화를 위한 정책 추진 단계 고찰

Abstract

This study presented matters to be considered at the policy implementation stage for revitalizing and developing island tourism at the central or local government level. In particular, in order to revitalize island travel rather than island tourism, it must be kept in mind that the central and local governments can only achieve results if they approach it with a policy and vision for island travel rather than an approach that promotes island tourism policy. To this end, an attempt or approach must be made to look at ‘island tourism’ from the island traveler’s perspective or perspective. While actively discovering island tourism content, we proposed several policy implementation measures to revitalize island tourism. Through this, the central and local governments have prepared practical plans to revitalize island tourism with which tourists can sympathize. Namly, we wanted to provide a wise opportunity to take a long-term, strategic, and systematic approach to prevent the extinction of underdeveloped and neglected island regions. The issue of revitalizing island tourism must begin with an understanding of tourism and travel. This is because it is a shortcut to solving the island tourism problem. I don’t know when ‘island tourism’ was used in Korea, but the expression ‘island travel’ is much more appropriate than ‘island tourism’. Most people prefer group travel and choose well-known and popular tourist destinations. This means no one goes to a relatively unknown island and engages in tourist activities while enduring inconveniences such as bathroom access and internet communication. In that respect, people who visit the island often travel from the perspective of a traveler rather than a tourist. Nevertheless, this study conducted a study on ‘Policy implementation steps for revitalizing island tourism’ by considering the urgency of government policy to revitalize ‘island tourism’ and the aspirations of island residents. As a result of the study, in order for the various island tourism revitalization policies promoted by central and local governments to achieve results, this study presented the following major premises. Firstly, the anonymity of island tourists is not guaranteed the moment they enter the island. This comes from the fact that the island area is small. Secondly, given that the island is small and has limited capacity, attracting excessive tourists can lead to various social, cultural, economic, and environmental problems due to over-tourism, so a reservation system and thorough construction of tourism infrastructure were suggested. Thirdly, the convenience of island tourists is improved by systematizing the island tourism process in a comfortable, fast, and one-stop way, including modernization of the passenger terminal and fare discounts until entering the island, strengthening of ticket services, and provision of transportation convenience within the island after entering the island. Lastly, a system and platform that can respond to climate change must be established to create a comfortable island tourism space to revitalize island tourism. Namely, island tourism in all four seasons is impossible throughout the year. Meanwhile, it was suggested that the steps to promote island tourism revitalization policies include establishing and implementing preemptive island tourism policy investment plans by the central and local governments. The step-by-step business progress according to the investment plan is summarized as follows. The first phase proposed the establishment of infrastructure to accommodate island accommodation. The second stage proposed the promotion of the island transportation network and parking lot expansion project. The third stage proposed the modernization of ports and passenger terminals and promoting port maintenance projects. The final step suggested that the perception that MICE events such as island festivals are a way to overcome the off-season should be strengthened.