Greeting in Korean culture
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초록
Greeting in Korean culture. Cultural diversity is reflected in speech activities. This study highlights greetings in Korean culture to explore issues such as what is said and how a greeting is replied during the beginning of a social encounter. As one type of linguistic politeness, greetings are analyzed in relation with two aspects: greeting types and exchange structure. For types, three categories are identified depending on what is said within Laver (1981)’s framework: self-oriented, other-oriented, and neutral category. Among others, other-oriented category is the most preferred as being motivated to express concern toward the other. Recognition of the other is primary in Korean. For structure, this study reveals the interface between exchange structure and social factors. Deeper understanding of language use is not simply limited to utterances; it needs to be considered from discourse level. The choice of replies indicates types of social relationships between the two speakers. For methodology, greetings are viewed as naturally-occurring in diverse aspects of context. Observational data contribute to reflect the contemporary use of language. Keywords: politeness, greetings, Korean, social status, culture
Abstract
Greeting in Korean culture. Cultural diversity is reflected in speech activities. This study highlights greetings in Korean culture to explore issues such as what is said and how a greeting is replied during the beginning of a social encounter. As one type of linguistic politeness, greetings are analyzed in relation with two aspects: greeting types and exchange structure. For types, three categories are identified depending on what is said within Laver (1981)’s framework: self-oriented, other-oriented, and neutral category. Among others, other-oriented category is the most preferred as being motivated to express concern toward the other. Recognition of the other is primary in Korean. For structure, this study reveals the interface between exchange structure and social factors. Deeper understanding of language use is not simply limited to utterances; it needs to be considered from discourse level. The choice of replies indicates types of social relationships between the two speakers. For methodology, greetings are viewed as naturally-occurring in diverse aspects of context. Observational data contribute to reflect the contemporary use of language. Keywords: politeness, greetings, Korean, social status, culture
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