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해외자회사의 동적역량(Dynamic Capability)과 성과에 대한 연구 - 친디아(Chindia) 시장 진출 한국기업을 중심으로 -

A Study on Dynamic Capability of Overseas Subsidiary and Performance -Focused on Korean Firms Entering Chindia Markets-

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초록

본 연구의 목적은 친디아 시장 진출 한국 다국적 기업의 해외자회사의 동적역량에 영향을 미치는 요인이 무엇이지 연구하고자 하였다. 아울러 해외자회사의 동적역량이 사업성과에 영향을 미치는지 검증하였다. 기존 문헌연구를 통하여 본 연구에서는 동적역량 요인으로 현지시장지향성, 기업가적 조직문화, 본사의 자원이전, 네트워크 능력 요인을 사용하였다. 연구결과 기업가적 조직문화와 네트워크 능력이 현지자회사의 동적역량에 영향을 미치는 것으로 나타났다. 그리고 동적역량이 현지자회사 사업성과에 영향을 미치는 것으로 나타났다

Abstract

The goal of this paper is to study what factors affect the dynamic capabilities of overseas subsidiary companies of Korean multinational companies entering Chindia markets. Along with that, whether dynamic capabilities have any effects on the business performance of theirs or not is examined. Referring to previous studies, this study uses the factors of the dynamic capabilities such as overseas market orientation, organizational culture full of entrepreneurship, resource transfer of head offices, and networking capabilities. The result of this study based on the above, organizational culture full of entrepreneurship and networking capability affect the dynamic capabilities of overseas subsidiary companies. And dynamic capabilities affect the business performance of overseas subsidiary companies.

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