SWOT–Fuzzy AHP&Entropy–Fuzzy TOPSIS 모델을 이용한 목포신항 경쟁력 제고 전략 연구
A Study on Strategies to Enhance Mokpo New Port's Competitiveness Using the SWOT–Fuzzy AHP and Entropy–Fuzzy TOPSIS Model
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초록
본 연구는 SWOT-Fuzzy AHP&Entropy-Fuzzy TOPSIS 모델을 이용하여 해상풍력에 대응하기 위한 목포신항의 경쟁력 제고 전략을 제안하였다. 이를 위해 먼저 SWOT분석으로 전략요인을 도출하고, Fuzzy AHP&Entropy로 언어적 판단의 불확실성을 계량화하여 평가항목의 중요도를 산정하였으며, Fuzzy TOPSIS를 통해 이상적 및 최악의 전략요소와 각 전략요소와의 근접도를 분석하여 우선순위를 결정하였다. Fuzzy AHP법에 의해 강점(0.471), 기회(0.247), 약점(0.197), 위협(0.085) 순으로 평가항목의 중요도가 높게 나타나 강점항목의 우선추진이 필요하다. Fuzzy AHP법과 Entropy의 중요도에 차이가 있어 이를 결합한 Combination법(a=0.5)를 제안하여 중위권 전략요소의 우선순위를 합리적으로 결정하였다. Combination&Fuzzy TOPSIS에 의한 전략요소는 s1(항만인프라), w1(배후부지 및 산단 부족), t1(해상풍력사업 불확실성), o1(해상풍력단지조성 본격화)가 상위권에 위치하므로 이 4개의 전략요소에 대한 우선추진이 필요하다.
Abstract
This study presents a strategy to enhance the competitiveness of Mokpo New Port in the context of offshore wind power, utilizing the SWOT-Fuzzy AHP and Entropy-Fuzzy TOPSIS models. The first step involved conducting a SWOT analysis to identify strategic factors. Fuzzy AHP and Entropy were employed to quantify uncertainties in linguistic judgments and evaluate the significance of various assessment items. Subsequently, Fuzzy TOPSIS was applied to analyze the ideal and worst-case strategic elements and their relative proximity, enabling the determination of priorities. The analysis revealed that the importance of the evaluation items ranked as follows: strengths (0.471), opportunities (0.247), weaknesses (0.197), and threats (0.085), according to the Fuzzy AHP method. This indicates that strengths should be prioritized. Notably, differences were observed between the importance rankings generated by the Fuzzy AHP method and Entropy, leading to the proposal of a combined method (a=0.5) to more accurately establish the priority of mid-level strategic elements. The strategic elements identified through the Combination & Fuzzy TOPSIS analysis include s1 (port infrastructure), w1 (lack of hinterland and industrial complexes), t1 (uncertainty of offshore wind power projects), and o1 (full-scale development of offshore wind power complexes). Therefore, priority should be assigned to these four strategic elements.