영화 <북경반점>에 내제된 자장면의 문화사적 의미

Abstract

In the 1990s, Chinese restaurants faced a different situation than before. With the emergence of franchise restaurants as a new competitor, Jajangmyeon is no longer reigning as the best restaurant menu. With the spread of Chunjang on the market, increasing numbers of Chinese restaurants focused on delivery and sought a way out, but there was no noticeable change. However, Jajangmyeon, the representative menu of Chinese restaurants, was still confirming its status during the economic crisis in the 1990s. <Buggyeongbanjeom> was a work that appeared in this background. Although it was not successful at the box office at the time, <Beijing Banjeom> is significant in that it closely embodies the industry situation of Chinese restaurants at the time in the film and at the same time reproduces the public's sense of the food called Jajangmyeon. The belief in food from the generation of Boss Han and Hangguk's fathers to Mirae and Hangguk conveys a special meaning in an era when authenticity becomes difficult to gain value. In addition, reconciliation and harmony between generations, centered on the food called Jajangmyeon, conveys the values we need to overcome the contemporary economic crisis.