The effect of cultural differences on the preference of online game items: Focusing on the free-to-play game model

키워드

참고문헌 (60)

1. Aarseth, E., "First Person:New Media as Story, Performance and Game" (2004)
2. "With the luster of social games gone, what now?" (2013)[URL]
3. Alha, K., "Free-to-play games:Professionals’ perspectives", Proceedings of nordic digra, 2014 (2014)
4. Batson, C. D., "Communal and exchange relationships: What is the difference?", Personality and Social Psychology Bulletin, 19(6), pp.677~683 (1993)
5. Bertrandias, L., "Some psychological motivations for fashion opinion leadership and fashion opinion seeking", Journal of Fashion Marketing and Management: An International Journal, 10(1), pp.25~40 (2006)
6. Bialas, M., "Cultural influences on play style. In Computational Intelligence and Games (CIG)", 2014 IEEE Conference on, pp.1~7 (2014), IEEE
7. Chan, K.K., "Characteristics of the opinion leader : A new dimension", Journal of Advertising, 19(3), pp.53~60 (1990)
8. Chen, C. C., "Testing the effects of vertical and horizontal collectivism: A study of reward allocation preferences in China", Journal of Cross-Cultural Psychology, 28(1), pp.44~70 (1997)
9. Chu, S.C., "Electronic word-of-mouth in social networking sites: A cross-cultural study of the United States and China", Journal of Global Marketing, 24(3), pp.263~281 (2011)
10. Colwell, J., "Investigation of the relationship between social isolation, self-esteem, aggression and computer game play in Japanese adolescents", Asian Journal of Social Psychology, 6(2), pp.149~158 (2003)
11. Cosmas, S.C., "Identification of opinion leaders across cultures: An assessment for use in the diffusion of innovations and ideas", Journal of International Business Studies, pp.66~73 (1980)
12. Crosby, L.A., "Psychological commitment and its effects on post-decision evaluation and preference stability among voters", Journal of Consumer Research, 9(4), pp.413~431 (1983)
13. Cukur, C. S., "Religiosity, values, and horizontal and vertical individualism-Collectivism : A Study of Turkey, the United States, and the Philippines", The Journal of Social Psychology, 144(6), pp.613~634 (2004)
14. Dutta-Bergman, M.J., "The values and lifestyles of idiocentrics and allocentrics in an individualist culture : A descriptive approach", Journal of Consumer Psychology, 12(3), pp.231~242 (2002)
15. Franke, R. H., "Cultural roots of economic performance:A research notea", Strategic Management Journal, 12(S1), pp.165~173 (1991)
16. Frostling-Henningsson, M., "First-person shooter games as a way of connecting to people:“Brothers in blood”", CyberPsychology & Behavior, 12(5), pp.557~562 (2009)
17. Graeff, T. R., "Using promotional messages to manage the effects of brand and self-image on brand evaluations", Journal of Consumer Marketing, 13(3), pp.4~18 (1996)
18. Granic, I., "The Benefits of Playing Video Games; 2013", ~ (2014)
19. Griffiths, M. D., "Breaking the stereotype : The case of online gaming", CyberPsychology & Behavior, 6(1), pp.81~91 (2003)
20. Hamari, J., "Perspectives from behavioral economics to analyzing game design patterns:loss aversion in social games", the CHI 2011 Social Games Workshop (2011)
21. Hamari, J., "Building customer relationship through game mechanics in social games" (2011)
22. Hamari, J., "Game design as marketing: How game mechanics create demand for virtual goods" (2010)
23. Hefner, D., "Identification with the player character as determinant of video game enjoyment", Entertainment Computing–ICEC, 2007, pp.39~48 (2007)
24. Hofstede, G., "Culture and organizations", International Studies of Management &Organization, 10(4), pp.15~41 (1980)
25. Hofstede, G., "Culture’s consequences: Comparing values, behaviors, institutions, and organizations across cultures" (2001)
26. Hofstede, G., "Long-versus short-term orientation: new perspectives", Asia Pacific Business Review, 16(4), pp.493~504 (2010)
27. Jansz, J., "Appeal of playing online first person shooter games", CyberPsychology & Behavior, 10(1), pp.133~136 (2007)
28. Kim, D., "Chinese mobile game market strategy", Acorn, 131~143 (2015)
29. Kim, Y., "Cultural difference in motivations for using social network sites: A comparative study of American and Korean college students", Computers in Human Behavior, 27(1), pp.365~372 (2011)
30. Kurman, J., "Interrelationships among vertical and horizontal collectivism, modesty, and self-enhancement", Journal of Cross-Cultural Psychology, 33(1), pp.71~86 (2002)
31. Lee, W.N., "The role of horizontal and vertical individualism and collectivism in online consumers’ responses toward persuasive communication on the Web", Journal of Computer-Mediated Communication, 11(1), pp.317~336 (2005)
32. Lee, Y.H., "Are there cultural differences in how we play? Examining cultural effects on playing social network games", Computers in Human Behavior, 28(4), pp.1307~1314 (2012)
33. Lewis, M. L., "They may be pixels, but they're MY pixels: Developing a metric of character attachment in role-playing video games", CyberPsychology & Behavior, 11(4), pp.515~518 (2008)
34. Luton, W., "Free-to-play: Making money from games you give away" (2013), New Riders
35. Markus, H.R., "Multidisciplinary Perspectives on the Self", pp.18~48 (1991)
36. Markus, H.R., "Culture and the self : Implications for cognition, emotion, and motivation", Psychological Review, 98(2), pp.224~ (1991)
37. Maslach, C., "The role of sex and family variables in burnout", Sex Roles, 12(7-8), pp.837~851 (1985)
38. Mäyrä, F., "Games in the mobile Internet: Understanding contextual play in “Flickr” and “Facebook”", pp.108~129 (2011)
39. McDonald, D.G., "When I die, I feel small: Electronic game characters and the social self", Journal of Broadcasting & Electronic Media, 45(2), pp.241~258 (2001)[DOI]
40. Kim, N., "Global launching QA in Mobile Environment", Nexon Developers Conference (2016)
41. Nelson, M.R., "Horizontal and vertical individualism and achievement values : A multimethod examination of Denmark and the United States", Journal of Cross-Cultural Psychology, 33(5), pp.439~458 (2002)
42. Oliver, R. L., "Whence consumer loyalty?", the Journal of Marketing, pp.33~44 (1999)
43. Oyserman, D., "Rethinking individualism and collectivism:evaluation of theoretical assumptions and meta-analyses" (2002)
44. Oyserman, D., "Effects of priming individualism and collectivism" (2008)
45. Paavilainen, J., "Social network games:Players’ perspectives", Simulation & Gaming, 44(6), pp.794~820 (2013)
46. Park, B.W., "Exploring the value of purchasing online game items", Computers in Human Behavior, 27(6), pp.2178~2185 (2011)
47. Seufert, E. B., "Freemium metrics. Freemium Economics", pp.83~113 (2014), Morgan Kaufmann
48. Shavitt, S., "The horizontal", vertical distinction in cross-cultural consumer research, 2006, pp.16(4), 325~342
49. Singelis, T.M., "Culture, self, and collectivist communication linking culture to individual behavior", Human Communication Research, 21(3), pp.354~389 (1995)
50. Singelis, T. M., "Horizontal and vertical dimensions of individualism and collectivism : A theoretical and measurement refinement", Cross-Cultural Research, 29(3), pp.240~275 (1995)
51. Steinkuehler, C. A., "Massively multiplayer online video gaming as participation in a discourse", Mind, Culture, and Activity, 13(1), pp.38~52 (2006)
52. Tafarodi, R.W., "Individualism-collectivism and global self-esteem : Evidence for a cultural trade-off", Journal of Cross-Cultural Psychology, 27(6), pp.651~672 (1996)
53. Triandis, H. C., "The self and social behavior in differing cultural contexts", Psychological Review, 96(3), pp.506~ (1989)
54. Triandis, H. C., "Individualism & collectivism" (1995), Westview press
55. Triandis, H. C., "Scenarios for the measurement of collectivism and individualism", Journal of Cross-Cultural Psychology, 29(2), pp.275~289 (1998)
56. Triandis, H. C., "Individualism-collectivism and personality", Journal of Personality, 69(6), pp.907~924 (2001)
57. Triandis, H.C., "Cultural influences on personality", Annual Review of Psychology, 53(1), pp.133~160 (2002)
58. Williams, D., "Who plays, how much, and why? Debunking the stereotypical gamer profile", Journal of Computer-Mediated Communication, 13(4), pp.993~1018 (2008)
59. Yamaguchi, S., "Personality correlates of allocentric tendencies in individualist and collectivist cultures", Journal of Cross-Cultural Psychology, 26(6), pp.658~672 (1995)
60. Yee, N., "Motivations for play in online games", CyberPsychology & Behavior, 9(6), pp.772~775 (2006)

관련 논문AI추천