서비스 상황에서 한국인의 발화 개시 양상

This study examines the opening utterances in service industry contexts for Koreans. The service industry was divided into the public sector, such as community centers, provincial offices, and health centers and the private sector, such as cafes, banks, and stores, to investigate the differences in the utterances. The opening utterances in service were observed and written down by university students for a semester in 2019 and analyzed for their pattern and frequency in use. The findings in the study are as follows: For Koreans, as opening utterances in the public sector, 1) ‘Mu-eos-eul do-wa-deu-lil-kka-yo?’ ('What can I help you?') and its variants are used most, 2) 'An-nyeong-ha-se-yo' ('Hello') the second most, 3) 'Eo-tteon-il-lo o-syeoss-eo-yo?' ('What for do you come?') and its variants the third most, 4) 'Eo-seo o-se-yo' ('Welcome') is followed by, and 5) 'Eo-tteoh-ge o-syeoss-eo-yo?' ('How do you come?') is used least. In private sector, on the other hand, 1) 'Eo-seo o-se-yo' and its variants are used most, 2) 'An-nyeong-ha-se-yo' the second most, 3) ‘Mu-eos-eul do-wa-deu-lil-kka-yo?’ the third most, 4) 'Eo-tteon-il-lo o-syeoss-eo-yo?' and its variants are followed by, and 5) 'Eo-tteoh-ge o-syeoss-eo-yo?' ('How do you come?') is used least. The utterances but a few were initiated by the officers or employees in the service. This study contributes to the study of pragmatics for Koreans first investigating the features of opening utterances in service in depth and calling attention to the use of 'Eo-tteoh-ge o-syeoss-eo-yo?' which might be interpreted as ‘Why do you come here?’.