중국동포(조선족) 밀집지에 대한 내･외부 이미지 비교: 가리봉동을 중심으로

Abstract

As ethnic enclaves increase, there is a need for a method to analyze the local image of ethnic enclaves and a strategy to improve the image of ethnic enclaves. This study aims to lay the foundation for regional image analysis methods and image enhancement by comparatively analyzing the external images that form the regional image and the perceptions within the region. First, Garibong-dong has external images such as ‘Korean-Chinese cluster’, ‘Crime ridden areas’, ‘Guro Industrial Complex’, and ‘Sharing target area.’ Second, the difficulties experienced by Koreans in ‘China in Seoul’ were not reflected in external image. Third, internally, the high consumption power of Korean-Chinese was recognized. Fourth, Garibong-dong was perceived as a rather safe area for the Korean-Chinese, but it was confirmed that the image of the ‘crime ridden areas’ among the external images was affecting some Koreans in Garibong-dong. This study is meaningful as it discusses the image survey and evaluation method of the region that can be used in the image enhancement strategy of places densely populated by foreigners of various nationalities. However, as in-depth interviews were conducted on the daytime active population in Garibong-dong, it is necessary to conduct in-depth discussions that supplemented the limitations of regions and in-depth interview subjects in follow-up studies.