한국화장품시장에서 친환경화장품 활성화 방안에 관한 연구
A Study on How to Activate Eco-friendly Cosmetics in the Korean Cosmetics Market
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초록
As the interest in sustainability continues to increase throughout the world, cosmetics manufacturers are focusing their efforts on developing eco-friendly cosmetics using natural materials. Recently, eco-friendly cosmetics are evolving into an independent market. In particular, as the problems of skin diseases caused by environmental pollution and viruses increase, the demand for eco-friendly cosmetics that are harmless to the skin is increasing. In this study, the purpose of this study is to analyze the definition and characteristics of eco-friendly cosmetics and to analyze the trends of eco-friendly cosmetics in major countries to suggest ways to activate eco-friendly cosmetics in the Korean cosmetics market. The following strategies are needed to activate the eco-friendly cosmetics market in Korea. First, Korea's cosmetics manufacturing companies must improve sustainability through their mission. Second, it is necessary to efficiently communicate information on eco-friendly cosmetics and to develop eco-friendly containers. Lastly, it is necessary to clarify export strategies and regulations for eco-friendly cosmetics.
Abstract
As the interest in sustainability continues to increase throughout the world, cosmetics manufacturers are focusing their efforts on developing eco-friendly cosmetics using natural materials. Recently, eco-friendly cosmetics are evolving into an independent market. In particular, as the problems of skin diseases caused by environmental pollution and viruses increase, the demand for eco-friendly cosmetics that are harmless to the skin is increasing. In this study, the purpose of this study is to analyze the definition and characteristics of eco-friendly cosmetics and to analyze the trends of eco-friendly cosmetics in major countries to suggest ways to activate eco-friendly cosmetics in the Korean cosmetics market. The following strategies are needed to activate the eco-friendly cosmetics market in Korea. First, Korea's cosmetics manufacturing companies must improve sustainability through their mission. Second, it is necessary to efficiently communicate information on eco-friendly cosmetics and to develop eco-friendly containers. Lastly, it is necessary to clarify export strategies and regulations for eco-friendly cosmetics.
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