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수요자 중심의 e-비즈니스 교육과정 개발에 관한 연구

A Study on e-Business Curriculum : A Customer-oriented Approach

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초록

The Internet is changing old organizational schemes, including education. A growing number of universities are creating curriculums to reflect these changes. Economic market is being opened to the international world, and in order to overcome the difficulties are demanding continuous supply of men power from university to efficiently manage human resource and implement superior e-business model. Technology innovation plays an important role in the sustainable grows of the firm in the global economy. The objective of this study is to suggest an e-business curriculum for e-business department. We will analyze what kind of people is needed for e-business, and provide appropriate curriculum for educating suitable human resources, which could be for university program. This study may contribute to the much needed systematic analysis for e-business curriculum. We prioritize e-business curriculum selected and rank their importance through an exploratory study for suggesting the undergraduate curriculum.

Abstract

The Internet is changing old organizational schemes, including education. A growing number of universities are creating curriculums to reflect these changes. Economic market is being opened to the international world, and in order to overcome the difficulties are demanding continuous supply of men power from university to efficiently manage human resource and implement superior e-business model. Technology innovation plays an important role in the sustainable grows of the firm in the global economy. The objective of this study is to suggest an e-business curriculum for e-business department. We will analyze what kind of people is needed for e-business, and provide appropriate curriculum for educating suitable human resources, which could be for university program. This study may contribute to the much needed systematic analysis for e-business curriculum. We prioritize e-business curriculum selected and rank their importance through an exploratory study for suggesting the undergraduate curriculum.

참고문헌 (13)

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  2. 김정태, "컴퓨터를 활용한 정보관리", pp.27~ (2007), 생능출판사
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  4. 노규성, "전자상거래 & e-비즈니스 ; 관리와 전략관점" (2009), 사이텍미디어
  5. Kalakota, R, "e-Business 2.0:Roadmap for Success" (2000), Addison Wesley
  6. Kalakota, R, "e-Business: Roadmap for Success" (1999), Addison Wesley
  7. 한국전자거래진흥원, "e-비즈니스 인력 요구사항 도출 및 양성방안 개발" (2002)
  8. 한국전자거래진흥원, "e-비즈니스 인력수급 실태조사 및 전망" (2002)
  9. 산업자원부, "e-비즈니스인력 양성방안" (2000)
  10. 산업자원부, "e-비즈니스 스킬표준 및 연수로드맵 연구" (2006)
  11. Deshpande, R, "Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms", Journal of Marketing, 57, pp.23~37 (1993)
  12. 오재신, "CRM 구현을 위한 경영지원요인이 고객지향성 및 성과에 미치는 영향 - 은행을 중심으로 -", (사)디지털산업정보학회 논문지, 6(1), pp.181~195 (2010), (사)디지털산업정보학회
  13. Kohli, A. K, "Market Orientation: The Construct, Research Proposition, and Managerial Implications", Journal of Marketing, 54, pp.1~8 (1990)

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