사랑하는 춘향, 변이하는 감정 - 2000년대 이후 대중매체에서의 <춘향전> 변용을 중심으로 -

Abstract

This paper focuses on the popular reception of <Chunhyangjeon> through transformations in mass media since the 2000s. The narrative of Chunhyang was richly created through transformed copies in which the original and copied stories were indistinguishable, and it has been enjoyed ceaselessly throughout the twentieth century. Then, <Chunhyangjeon> was revamped in the neoliberal era of the 2000s and onward. After the June Democracy Movement in 1987 and because of the IMF financial crisis in 1997, the meaning of love of the story of Chunhyang changed. This paper examines the aspects in which the emotion of love changes along with neoliberalism by analyzing the performance of the characters of Chunhyang from the different renditions of the story since the 2000s. In the film <Chunhyangdyeon> (ChunHyang) (2000) and television drama series <Kwoegeol Chunhyang> (Delightful Girl Choon-hyang) (2005), Chunhyang appears as a woman who preserves tradition and is contemporary. They are not victims of authority but rather they are global at the same time appeal as Korean, and attain their love. However, in <Bangjajeon> (The Servant) (2010), Chunhyang who seeks a strategic love is punished, and the story focuses more on how Bangja, a male from the lower class, confronts his antagonist Mongryong. As such, the Chunhyang of the neoliberal era that appears as a strong character in the spectrum of love in the new millennium disappears for a while. However, at a time when love is being critically considered as an ideology, there is a need to think once again about the possibility of the narrative surrounding Chunhyang.