<춘향전>의 문화콘텐츠화 연구 - 2000년 이후 영상화 양상을 중심으로 -

Abstract

movie Chun-hyang(2000) by director Im Kwon-taek, Drama Sassy Girl Chun-hyang(2005), Drama Hyang-dan(2007), movie The Servant(2010) by director kim Dae-woo is representative of the film version of Chun-hyang. These movies show the Chun-hyang Image content process of Changable Aspect. Director Im Kwon-taek is trying to differentiate his Chun-hyang by creating rhythm of pansori include films form. But rhythm of pansori include films form's narration intervention in the have the support of the public not help. Because narration intervention protesters blocked immersed in films. The populace want to new Chun-hyan by their own Analysis. On the other side of the coin, Drama Sassy Girl Chun- hyang(2005) was widely accepted by viewers. The reason is because the original story of the novel is not destroyed, but simply adapted for the trend. The era and character that fits in the times of trend really draws viewers into the Drama. Drama Hyang-dan(2007), movie The Servant(2010) is based on the famous Korean tale Chun-hyang, too. And the role reversal, which is as funny as the title suggests, the audience can feel more involved in a film. This films have the support of the general public because transformation of leading role and supporting is renew and interesting. In conclusion, the way to succeed in cultural contents of classics is based on structure of classical narration. And we can create that through Aesthetic reconstitution of classical narration, the audience can feel more involved in a film.