특허확보 및 활용 패턴 분석을 통한 비실시기업의 분류 - BM 구성요소 중심으로 -
Classification of Non - Practicing Entities based on their patterns of patent acquisition and usage
0
조회
0
다운로드
1
인용
0
참고문헌
키워드
초록
지식재산권의 가치가 부각되면서 비실시기업(Non-Practicing Entity: NPE)의 비즈니스모델(Business Model: BM)이 주목받고 있다. 비실시기업이란 보유한 특허권으로 직접적인 생산 활동은 하지 않고, 특허의 권리만을 사용해 수익을 창출하는 개인 또는 기업이다. 비실시기업의 BM을 분석·파악하면 지식재산권 분쟁의 해결과 사전방지, 제조기업들의 지식재산 관련 전략수립 및 활용에서 효율성을 높일 수 있다. 비실시기업 관련 기존연구들은 대부분 정성적인 조사연구와 보유특허의 특징을 분석하는 관점에서만 시행되었다. 점차 다양해지는 비실시기업의 사업모형에 대한 이해를 높이기 위해서는 비실시기업이 보유한 특허자산현황과 활용패턴을 실증적으로 분석해 보는 접근이 필요하다. 본 연구에서는 비실시기업의 BM 구성요소와 특허 정보를 수집·분석하고, 비실시기업별 특허정보를 BM 구성요소 관점에서 연계한 뒤 재구성된 BM 구성요소별 지표에 대한 군집분석을 통해 유형 분류를 수행했다. 그 결과 공격적 다분야 유형, 방어적 인수 의존 유형, 응용특허 지향 참여자 밀착 유형, 비실시기업 의존 기술기업 유형, 원천특허 지향 제조업 기반유형의 5개로 정의됐다.
Abstract
A non-practicing entity (NPE) is a patent holder who does not manufacture anything covered by his or her own patents, or has no intention to practice the patented technology. Recently with the increasing importance of intellectual property (IP), NPEs have attracted great attention both from practice and academia. Particularly, if we understand business models (BMs) of NPEs, it will be helpful to protect NPEs from the risk of infringement, and furthermore to establish IP-related strategies in manufacturing companies. However, most of the existing studies on NPEs took qualitative approaches to investigate business models. Only few adopted quantitative approaches enabling us to examine the reality of NPEs especially at a time when their BMs are diversified. Therefore, this study aims to empirically analyze the pattern of the patent acquisition and usage of NPEs, and to suggest the types of their BMs observed in practice. For this purpose, we defined the BM components for NPEs, investigated each of NPEs based on the components, and finally classified them into five groups, which were suggested as a new taxonomy of BMs for NPEs. This is one of the earliest attempts to empirically analyze the characteristics of NPEs and thus is expected to contribute to the understanding of NPEs.
참고문헌 (31)
- 심영택, "한국형 비실시기업과 비즈니스 모델", 발명특허 (2011), 한국발명진흥회
- 2012년 NPEs 동향 연차 보고서, "한국지식재산보호협회", 특허청, ~ (2012)
- NPEs 특허자산 운용현황 보고서, "한국지식재산보호협회", 특허청, ~ (2014)
- Osterwalder, A., "Business model generation: a handbook for visionaries, game changers, and challengers" (2010), Wiley
- 류창한, "자동차 분야의 NPEs 대응전략에 관한 연구", 지식재산연구, 9(3), pp.241~274 (2014), 한국지식재산연구원
- 설민수, "특허괴물 논란: 신화와 그 실제", 지식재산연구, 7(4), pp.79~113 (2012), 한국지식재산연구원
- 성태경, "특허의 질적 가치: 우리나라 특허권에 대한 집합적 특성 분석을 중심으로", 지식재산연구, 8(3), pp.99~120 (2013), 한국지식재산연구원
- 심영택, "지식기반시대와 비실시기업의 진화", 산업재산권, (34), pp.367~407 (2011), 한국지식재산학회
- 윤선희, "특허전문관리회사(NPE)의 현황과 국내기업의 대응방안", 산업재산권, (33), pp.111~158 (2010), 한국지식재산학회
- 임창남, "특허 기반 사업의 비즈니스 모델 유형 분류", 산업재산권, (41), pp.373~421 (2013), 한국지식재산학회
- Allison, J. R., "Patent Quality and settlement among repeat patent litigants", Geo. L. J, 99 (2010)
- Alt, R., "Introduction to special section ― business models", Electronic Markets ― The International Journal, 11(1) (2001)
- Benassi, M., "Playing in between: patent brokers in markets for technology", R&D Management, 39(1) (2009)
- Blind, K., "Trends in ICT standards: The relationship between European standardisation bodies and standards consortia", Telecommunications Policy, 32(7) (2008)
- Chesbrough, H., "The role of the business model in capturing value from innovation: evidence from Xerox Corporation’s technology spin-off companies", Industrial and Corporate Change, 11(3) (2002)
- Dubosson-Torbay, M, "E-business model design, classification, and measurements", Thunderbird International Business Review, 44(1) (2002)
- Fischer, T., "Patent trolls on Markets for technology ― An empirical analysis of NPE’s patent acquisitions", Research Policy, 41(9) (2012)
- Geradin, D., "Elves or Trolls? The role of nonpracticing patent owners in the innovation economy", Industrial and Corporate Change, 21(1) (2011)
- Hamel, G., "Leading the revolution: an interview with Gary Hamel", Strategy & Leadership, 29(1) (2001)
- Henkel, J., "Patent sharks and the sustainability of value destruction strategies", Academy of Management Proceedings, 2008(1) (2008)
- Jiang, S. Y., "Analyzing patent characteristics and business strategies of non-practicing entities", Management of Engineering & Technology (PICMET) , 2014 Portland International Conference on. IEEE (2014)
- Markides, C. C., "A dynamic view of strategy", Sloan Management Review, 40(3) (1999)
- Merges, R. P., "The Trouble with Trolls: Innovation, Rent-Seeking, and Patent Law Reform", Berkeley Technology Law Journal, 24(4) (2010)
- Morris, M., "The entrepreneur’s business model:toward a unified perspective", Journal of business research, 58(6) (2005)
- Penin, J., "Strategic uses of patents in markets for technology: A story of fabless firms, brokers and trolls", Journal of Economic Behavior & Organization, 84(2) (2012)
- Pohlmann, T., "Typology of the patent troll business", R&D Management, 43(2) (2013)
- Reitzig, M., "On sharks, trolls, and their patent prey ―Unrealistic damage awards and firms’ strategies of “being infringed”", Research Policy, 36(1) (2007)
- Reitzig, M., "Collateral damage for R&D manufacturers: how patent sharks operate in markets for technology", Industrial and Corporate Change, 19(3) (2010)
- Schwartz, D. L., "Analyzing the role of non-practicing entities in the patent system", Cornell Law Review, 99(2) (2014)
- Timmers, P., "Business models for electronic markets", Electronic markets, 8(2) (1998)
- Venkatraman, N., "Real strategies for virtual organizing", MIT Sloan Management Review, 40(1) (1998)
