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정보원천이 기업의 친환경혁신에 미치는 영향 연구

A study of influence of information sources on eco-innovation

한혜진|황윤섭|허림경
사회과학연구소 (Institute of Social Sciences SOGANG UNIVERSITY)|2018.12|사회과학연구 (Journal of Social Science)|제44권 제3호|pp. 67-89|DOI 10.15820/khjss.2018.44.3.004

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Information source정보원천Eco-innovation친환경혁신정보원천 다양성정보원천 중요성Information source diversity and importance
주제분류사회과학일반

초록

친환경혁신은 일반혁신 보다 다양하고 많은 양의 지식확보를 위한 네트워크가 필요하고 (Horbach et al., 2013), 혁신의 성공을 위해 관련기술을 보유한 기관과 긴밀하고 지속적인 관계가 중요하다(Huggins et al., 2010). 본 연구에서는 친환경혁신 결정요인과 친환경혁신 성과간의 관계를 실증적으로 분석하고, 정보원천의 다양성과 중요성의 조절효과를 검증하였다. 친환경혁신 결정요인은 정부규제, 시장요인, 기업역량으로, 종속변수는 친환경 프로세스혁신과 제품혁신으로 정의하였다. 정보원천 다양성은 외부 정보원천의 개수로 측정 하였다. 또한 정보원천 중요도는 외부 지식원천과의 관계의 깊이를 나타낸다. 분석 결과 정부규제는 프로세스 혁신에 정(+)의 상관관계를 나타내고 제품혁신에는 유의미한 결과가 나타나지 않았다. 시장동인과 기업역량은 프로세스 혁신과 제품혁신 모두에서 정(+)의 상관관계를 나타냈다. 세 요인 중 프로세스 혁신에서는 기업역량이, 제품혁신에서는 시장동인이 가장 높은 상관관계를 나타냈다. 3단계 위계적 회귀분석을 실시하여 조절효과를 검증한 결과 정보원천의 다양성은 친환경혁신에서 유의한 값을 나타내지 않았고, 정보원천의 중요성은 규제와 시장동인이 친환경 프로세스혁신에 주는 영향에 완화적 조절효과가 있음을 확인했다.

Abstract

Eco-innovation requires a external network to acquire a greater amount of knowledge than general innovation (Horbach et al., 2013), and it is also important to have a close and long-lasting relationship with institutions that have relevant technologies for innovation success (Huggins et al ., 2010). This study empirically analyzes the relationship between eco-innovation determinants and eco-innovation performance and verifies the moderating effect of diversity(Breadth) and importance(Depth) of information sources. The determinants of eco-innovation are defined as government regulation, market motivations, and firm capacity. The dependent variables are process innovation and product innovation. The information source diversity is measured by the number of external information sources. In addition, the importance of information source is the depth of the relationship with the external knowledge source. As a result of the analysis, government regulation showed a positive correlation with process innovation and showed no significant effect on product innovation. Market motivations and firm capacity showed positive (+) correlation in both process innovation and product innovation. Among the three factors, corporate capacitye is the most important factor in process innovation, and market motivations are the highest in product innovation. As a result of the 3step regression analysis, the diversity of information sources did not show significant value in eco-innovation, which means that information diversity has no control over the effects of government regulation, market motivations, and corporate capacity on eco-innovation. The importance of information source mitigates the impact of regulations and market drivers on green process innovation. The diversity of information sources did not show significant value for eco-innovation, and the importance of information source confirmed that regulation and market drivers have a moderating effect on process eco-innovation.

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