PPM 이주이론 기반 블록체인 게임으로의 전환의도에 관한 연구
A Study on the Intention of Switching to a Blockchain Game Based on PPM Migration Theory
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초록
최근 온라인 게임 아이템을 재화로 인정할 수 있는지에 대해서 긍정적인 시각과 부정적인 시각이팽팽히 맞서고 있다. 게임 내 아이템에 대해서는 재산 이익으로 인정될 수 있지만, 게임 시장은 아직 아이템 위변조 등의 문제를 해결하지 못하고 있다. 그에 비해 대체 불가능한 토큰인 NFT 기반의 블록체인 게임은 이러한 문제점을 해결할 수 있다는 점을 기반 삼아 빠른 성장 추세를 비추고 있다. 하지만 전통 게임 소비자가 블록체인 게임으로 전환하는 주요 요인 등에 대한 분석 연구는 상대적으로 적은 상황이다. 따라서 본 논문에서는 마이그레이션 이론에서의 PPM 프레임워크를 기초로 하여 게임 이용자가전통적인 형태의 게임에서 블록체인 게임으로의 전환하는 의도에 영향을 미치는 요소를 연구하고자 하였다. 484부의 설문 결과를 PLS 3 버전으로 분석한 결과, 기존 전통 게임에서 블록체인 게임으로 전환하려는 의도는 단계별 거래 투명성과 보안 위험에 의해 영향을 받는다는 것을 확인할 수 있었다.
Abstract
Recently, positive and negative views are strongly opposed to whether online game items can be recognized as goods. In-game items can be recognized as property gains, but the game market has not yet solved problems such as forgery and alteration of items. In contrast, NFT-based blockchain games are showing rapid growth based on the fact that they can solve these problems. However, there are relatively few analytical studies on the main factors for traditional game consumers to switch to blockchain games. Therefore, in this paper, based on the PPM framework in migration theory, we tried to study the factors that affect game users' intention to switch from traditional games to blockchain games. As a result of analyzing 484 survey results with the PLS 3 version, it was confirmed that the intention to switch from existing traditional games to blockchain games is affected by step-by-step transaction transparency and security risks.
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