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Editorial: Introducing a Special Issue on Sustainability, Ethics, and ESG Marketing for the New Decade
한국마케팅학회 (Korean Marketing Association)|2023.01|아시아마케팅저널 (Asia Marketing Journal)|제24권 제4호|pp. 141-142
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참고문헌 (13)
- Bhattacharya, C. B., "Corporate Social Responsibility: A Corporate Marketing Perspective", European Journal of Marketing, 45, pp.1353~1364 (2011)
- Boccia, Flavio, "Consumer Behavior and Corporate Social Responsibility:An Evaluation by a Choice Experiment", Corporate Social Responsibility and Environmental Management, 26(1), pp.97~105 (2019)
- The Meaning of ‘Social Entrepreneurship’, "Dees, J. Gregory", Kauffman Center for Entrepreneurial Leadership, ~ (1998)
- Feldman, Percy Marquina, "Consumer Social Responses to CSR Initiatives versus Corporate Abilities", Journal of Consumer Marketing, 30(2), pp.100~111 (2013)
- 김연신, "친환경제품구매 결정요인들에 관한 모델", 아시아마케팅저널, 8(2), pp.1~26 (2006), 한국마케팅학회
- 홍수정, "How Residential Mobility Influences Material and Experiential Purchases", 아시아마케팅저널, 24(4), pp.161~168 (2023), 한국마케팅학회
- Kuokkanen, Henri, "Companies, Meet Ethical Consumers: Strategic CSR Management to Impact Consumer Choice", Journal of Business Ethics, 166(2), pp.403~423 (2020)
- 이청열, "A Study on the Interaction between Corporate Reputation and Negativity Framing on Consumer Evaluation of Corporate Social Responsibility", 아시아마케팅저널, 17(4), pp.105~123 (2016), 한국마케팅학회
- Lii, Yuan-Shuh, "Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm", Journal of Business Ethics, 105(1), pp.69~81 (2012)
- "ESG Consumer Intelligence Series" (2021)[URL]
- Olga Roshchupkina, "Rules Of A Rules Of Attraction: F action: Females P emales Perception of Male Self- ception of Male SelfRepresentation in a Dating App", 아시아마케팅저널, 24(4), pp.169~177 (2023), 한국마케팅학회
- 송지희, "Exploring Social Entrepreneurship of the First Social Enterprise in South Korea: The Case of the Founder of Dong Wha Pharm", 아시아마케팅저널, 24(4), pp.152~160 (2023), 한국마케팅학회
- Tran Thi Tuyet Nhung, "Sustainability of Traditional Retail in an Emerging Market: A Conceptual Framework Applied to a Vietnamese Wet Market", 아시아마케팅저널, 24(4), pp.143~151 (2023), 한국마케팅학회
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