정보통신 산업 생태계에서의 사업자간 전략적 협력 모델에 관한 연구
A Collaboration Model of Players in the ICT Ecosystem
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초록
기술 발달로 인한 컨버전스의 급속한 진전과 스마트 기기 등이 등장하면서 기존 정보통신산업의 각 주체들간에 벌어지는 경쟁이 새로운 방향으로 진행되고 있다. 가치사슬의 변화와 주체들이 다양하게 분화되어 기존의 비즈니스 모델이 해체되면서, 해외의 선도 기업들이 주도하는 생태계에 국내 기업들이 끌려가고 있는 상황이다. 생태계 관점에서 참여 사업자들 사이의 경쟁력 연계는 생태계의 경쟁력 강화로 귀결된다. 국내 정보통신산업 생태계의 경쟁력 향상을 위해서는 각 생태계 참여자간 다양한 형태의 협력과 경쟁을 기반으로 발생되는 공진화가 필요하다. 이에 본 연구에서는 ANP분석을 통하여 산업내 각 참여자들간 협력행위의 우선순위를 도출하고,이를 바탕으로 참여자간 전략적 협력 모델 구조를 제시하고자 한다.
Abstract
As convergence has been developed rapidly due to technology innovation and smart equipment like smartphone has emerged as a major communication instrument, every player in ICT industry has entered into new phase of competition. Domestic players are being taken to an ecosystem which is being configured by leading overseas players as old business models are being collapsed down due to radical changes in value chain. From the perspective of ecosystem theory, the competitive advantage of an ecosystem is obtained by linking all players’ distinctive competencies. To enhance competitive advantage of domestic ICT industry, there should be a strategy facilitating co-evolution of every participating players based on diverse forms of collaboration and competition. Thus this study draws collaborative priority of each participating player based its distinctive competencies and suggests strategic collaboration model of every participating players.
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