선협(仙俠)의 위상변화와 확장적 스토리텔링 전략 — 세계 창조 기술로서의 선협
Rise of Xianxia and Its Expansive Storytelling Strategies
0
조회
0
다운로드
4
인용
0
참고문헌
키워드
초록
In the context of industrial geography and related discourse of media contents in recent China, Xianxia appears to have achieved a significant promotion of its status and recognition. Establishing its position in terms of production and consumption volume, Xianxia also acquired the value as ‘the carrier of Chinese culture’ through official and direct connection with traditional Chinese culture. This trend allows Xianxia some advantages for expanded storytelling within the industrial value chain. This becomes possible with the fact that Xianxia is securing an increasingly abundant narrative source and reference system, and that it is highly viable in the specific political, social, and cultural discourse environment of modern China, In the other hand, Xianxia includes storytelling grammar which is broadly accepted in the global content market. These advantages provide favorable conditions for Xianxia contents to use more extended storytelling strategies within the IP(Intellectual property) industry value chain. As in the case of the MoDaoZuShi, Xianxia is gradually becoming a technique for world creation.
Abstract
In the context of industrial geography and related discourse of media contents in recent China, Xianxia appears to have achieved a significant promotion of its status and recognition. Establishing its position in terms of production and consumption volume, Xianxia also acquired the value as ‘the carrier of Chinese culture’ through official and direct connection with traditional Chinese culture. This trend allows Xianxia some advantages for expanded storytelling within the industrial value chain. This becomes possible with the fact that Xianxia is securing an increasingly abundant narrative source and reference system, and that it is highly viable in the specific political, social, and cultural discourse environment of modern China, In the other hand, Xianxia includes storytelling grammar which is broadly accepted in the global content market. These advantages provide favorable conditions for Xianxia contents to use more extended storytelling strategies within the IP(Intellectual property) industry value chain. As in the case of the MoDaoZuShi, Xianxia is gradually becoming a technique for world creation.
참고문헌 (27)
- 라파엘 무안, "영화 장르" (2009), 동문선
- 류철균, "트랜스미디어 스토리텔링의 이해" (2015), 이화여자대학교출판부
- 서성은, "크로스미디어 스토리텔링" (2018), 커뮤니케이션북스
- 아즈마 히로키, "동물화하는 포스트모던" (2007), 문학동네
- 아즈마 히로키, "게임적 리얼리즘의 탄생" (2012), 현실문화
- 헨리 젠킨스, "컨버전스 컬처" (2008), 비즈앤비즈
- Tepper, Steven J, "Engaging art: The Next Great Transformation of America’s Cultural Life" (2008), Routledge
- 邵燕君, "破壁書-網絡文化關鍵詞" (2018), 三聯書店
- 정유경, "중국 선협 웹소설의 매체 전환", 석사, pp.2019
- 김보경, "21세기 중국 선협영화의 발전 및 그 공간 미학 연구 - 서유기류 작품을 중심으로", 융합정보논문지, 9(2), pp.115~120 (2019), 중소기업융합학회[DOI]
- 정유경, "중국 선협 로맨스 웹소설의 크로스미디어 스토리텔링", 글로벌문화콘텐츠, (40), pp.87~104 (2019), 글로벌 문화콘텐츠학회[DOI]
- 최재용, "의", 협의 변천사― 최근 중국 인터넷 ‘선협소설’에서의 의, 중국소설논총, pp.2014, (44)[DOI]
- 高純娟, "我國網絡文學海外譯介與輸出研究", 出版廣播, 통권 : 300 (2017)
- 葛娟, "論網絡仙俠小說的敘事範式", 江西师范大学学报(哲学社会科学版), 47(2) (2014)
- 劉暢, "“志怪”傳統與中國當代的網絡小說", 中國文藝評論, (11) (2017)
- 葉雨菁, "中國網絡文學的跨文化傳播解讀", 對外傳播, (5) (2018)
- 邵燕君, "媒介革命視野下的中國網絡文學海外傳播", 文藝理論與批評, (2) (2018)
- "문학비평용어사전" (2006)[URL]
- "마도조사Q"[URL]
- 周志雄, "網絡文學如何傳承中華文化", 刊載於≪光明日報≫ 2020年1月8日16版, ~ (2020)
- "當代“仙俠熱” 不止傳遞一股“仙氣”" (2017)[URL]
- "兩會代表談網絡文學：推動傳統文化IP化-加強打擊盜版力度"[URL]
- "≪魔道祖師≫實在太火, 動畫就不說了, 廣播劇的播放量破億" (2020)[URL]
- "“黨在我心中”短篇作品征文大賽獲獎公告"[URL]
- "‘陈情令’탭"[URL]
- "中國網文與韓國偶像劇等並稱爲“世界四大文化奇觀”"[URL]
- "≪陈情令 The Untamed≫官方手游開放預約！立即加入搶好禮 | Teaser"[URL]