할인점 고객 단골의도에 관한 근본적인 이유 탐색

키워드

참고문헌 (77)

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54. "Mall Atmospherics:the Interaction Effects of the Mall Environment on Shopping Behavior", 58, pp.576~583 (2005)
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57. "The Influence of Goal-Directed and Experiential Activities on Online Flow Experiences", 13(12), pp.3~16 (2003)
58. "A Survey-based Method for Measuring and Understanding Brand Equity and its Extendibility", 31, pp.271~288 (1994)
59. "A Means-end Chain Approach to Consumer Goal Structures", 12, pp.227~244 (1995)
60. "A Typology of Online Shoppers Based on Shopping Motivations", 57, pp.748~757 (2004)
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62. "Elaborating Customer Loyalty:Exploring Loyalty to Wine Retailers", 12, pp.333~344 (2005)
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68. "Shopping Mall Customer Values:the National Mall Shopper and the List of Values", 5(3), pp.167~172 (1998)
69. "Linking Consumer Perception to Preference of Retail Stores:an Empirical Assessment of the Multi-attributes of Store Image", 10(4), pp.193~200 (2003)
70. "Values and Attitude Formation Toward Emerging Attitude Objects: From Recycling to General, Waste Minimizing Behavior", 27, pp.182~189 (1997)
71. "Atmospheric Effects on Shopping Behavior:A Review of the Experimental Evidence", 49, pp.193~211 (2000)
72. "The Roles of Personal Values in Marketing and Consumer Behavior", 41, pp.45~50 (1977)
73. "Effects of Store Characteristics and In-Store Emotional Experiences on Store Attitude", 42, pp.253~263 (1998)
74. "Exploring Fundamental Reasons of Korean Customers' Discount Store Re-patronage Intention"
75. "The current study investigates the underlying reasons and shopping specific motives. Questionnaire data of 285 patrons of Homeplus and E-mart in the northern Daegu were analyzed to investigate the hierarchical effects of personal values and two shopping motives on customers' evaluations of associations and their re-patronage intention."
76. "The results showed that self actualization value had a negative effect on hedonic benefit but no impact on utilitarian benefit. However social affiliation value has a positive impact on both hedonic and utilitarian benefits. While hedonic benefit had a positive effect on access utilitarian benefit had a positive influence on store atmosphere and employee services had positive effects on re-patronage intention. This paper identified self-actualization and social affiliation values as two enduring beliefs underlying a custom"
77. "The results showed that self actualization value had a negative effect on hedonic benefit but no impact on utilitarian benefit. However social affiliation value has a positive impact on both hedonic and utilitarian benefits. While hedonic benefit had a positive effect on access utilitarian benefit had a positive influence on store atmosphere and employee services had positive effects on re-patronage intention. This paper identified self-actualization and social affiliation values as two enduring beliefs underlying a custom"

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