식민도시 부산의 서점 연구 - 1910년대 『부산일보』의 서점 광고란을 중심으로 -

Abstract

Research on Bookstores of Busan as a Colonial Town - Based on bookstore advertisement section of Busan Ilbo during the 1910s- Lim, Sang-Min․Lee, Gyeong-Gyu This study discussed changes in colonial city culture as a result of expanding Empire of Japan, especially regarding entrance of the Japanese publishing market to Korea and formation and change of readership in Busan, based on bookstore and new book advertisement sections in Busan Ilbo, which was a popular newspaper in Japanese language at that time. And, it aims to examine bookstores run by Japanese owners and analyze the history of publishing culture of Busan as a colonial city and a fluid and mixed cultural space during the 1910s. Although Japanese newspapers published in Busan during the early 1910s formed a wide readership based on local editions in Yeongnam, from the late 1910s, local editions disappeared and the newspapers began to establish their system with Busan as the central city. And, following this change, Busan Ilbo began to mainly print advertisements for bookstores in Busan from the late 1910s, although it used to advertise bookstores in Tokyo, Kyeongseong, an Daegu during the early 1910s. Also, while bookstore advertisements during the early 1910s mainly focused on simple introduction of the bookstores, educational books, and stationery, from the late 1910s, various book lists began to be printed in the advertisement section. This change was caused by almost three-fold increase of Japanese population living in Busan since the 1910s as well as diversification of profession and hometown of the Japanese who moved to the city. Following these changes, Japanese-owned bookstores in Busan began to introduce a wide range of books including pure literature rather than popular novels, which were main products earlier, and played an important role in forming intelligence of Busan as it changed from a commercial city to a cultural city.