호텔업 등급심사 제도 개선방향에 관한 연구 – 정성적 평가항목 중심으로 -
Study on Improvement of the Hotel Rating System – Focusing on the Qualitative Evaluation Criteria -
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This article introduces the hotel rating system focusing on the qualitative evaluation criteria. It is an overall review of the hotel rating system from its background, scope of the rating system, and overall criteria summary. This article also aims to find out how to improve the hotel rating system dealing with practical issues. To serve the purpose of this study, the researcher has conducted a group interview in joint efforts with two specialists from the related business fields and five professors who have experience in hotel rating business. Based on an analysis of the interview, the researcher suggests the followings. Firstly, the qualitative evaluation criteria should have detailed sub-criteria. Secondly, the detailed sub-guide line should be provided in qualitative evaluation criteria. Thirdly, Mystery shopper criteria should be more detailed. Lastly, computerized system should be implemented. This study could contribute to improve the hotel rating system and eventually quality of hotel industry.
Abstract
This article introduces the hotel rating system focusing on the qualitative evaluation criteria. It is an overall review of the hotel rating system from its background, scope of the rating system, and overall criteria summary. This article also aims to find out how to improve the hotel rating system dealing with practical issues. To serve the purpose of this study, the researcher has conducted a group interview in joint efforts with two specialists from the related business fields and five professors who have experience in hotel rating business. Based on an analysis of the interview, the researcher suggests the followings. Firstly, the qualitative evaluation criteria should have detailed sub-criteria. Secondly, the detailed sub-guide line should be provided in qualitative evaluation criteria. Thirdly, Mystery shopper criteria should be more detailed. Lastly, computerized system should be implemented. This study could contribute to improve the hotel rating system and eventually quality of hotel industry.
참고문헌 (15)
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