ChatGPT와 관광산업의 미래에 관한 연구
A Study on the Future of Tourism Industry and ChatGPT
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Recently, ChatGPT, a Generative AI similar to chatbots, has gained a lot of popularity. Soon, the use of artificial intelligence, especially ChatGPT, in the tourism industry is expected to bring a big change. The goal of current study is to explore the potential impact of ChatGPT, an AI language model developed by OpenAI, on the tourism industry and customer support processes. The study compares ChatGPT with existing chatbots, analyzes its advantages and disadvantages, and provides guidance on how tourism businesses can leverage this technology to improve customer support. ChatGPT has the potential to transform the tourism industry by providing real-time responses, personalized context, and machine learning algorithms for data analysis and learning. However, the study also notes the limitations and difficulties of ChatGPT, including response quality and high cost. The implications for both future research and practical application of ChatGPT in the tourism industry are discussed, including the need for further research into the technology's impact on customer satisfaction and loyalty, as well as the importance of considering the current limitations of ChatGPT and developing a better understanding of the nuances of human language. Overall, the study suggests that the use of chatbots, including ChatGPT, has the potential to revolutionize the way tourism businesses interact with their customers.
Abstract
Recently, ChatGPT, a Generative AI similar to chatbots, has gained a lot of popularity. Soon, the use of artificial intelligence, especially ChatGPT, in the tourism industry is expected to bring a big change. The goal of current study is to explore the potential impact of ChatGPT, an AI language model developed by OpenAI, on the tourism industry and customer support processes. The study compares ChatGPT with existing chatbots, analyzes its advantages and disadvantages, and provides guidance on how tourism businesses can leverage this technology to improve customer support. ChatGPT has the potential to transform the tourism industry by providing real-time responses, personalized context, and machine learning algorithms for data analysis and learning. However, the study also notes the limitations and difficulties of ChatGPT, including response quality and high cost. The implications for both future research and practical application of ChatGPT in the tourism industry are discussed, including the need for further research into the technology's impact on customer satisfaction and loyalty, as well as the importance of considering the current limitations of ChatGPT and developing a better understanding of the nuances of human language. Overall, the study suggests that the use of chatbots, including ChatGPT, has the potential to revolutionize the way tourism businesses interact with their customers.
참고문헌 (20)
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