프로덕트디자인교육에서 시(詩)의 의미론적 발상사례 연구

Abstract

The purpose of this paper is to research on the possibility and the effectiveness of poetry as emotional and creative stimulation to inspire students in the process of product design. Students are encouraged to use the rhetoric and the imagery of poetry as motivation to divert from usual and predictable concepts and results for more specialized and differentiated value and meaning for their designs. For the method of research, this paper examines unique examples of product design which incorporated poetic inspiration based on the verbal expression and the imagery theory of poetry. Also such theory is put to test in the actual class environment. By analyzing case studies, this paper attempts to show that through the process of empathy with the poetic diction the students could formulate and start to develop creative ideas. Also through such process of generating objective correlative, which is triggered by making connection with tenor and vehicle of the poetic diction, could provide emotional exercises for design students. Not only did the imagery evoked through various poetic rhetorics and poet’s contemplation method, such as metaphor and paradox assisted students with conceptualization during the concept developing stage of product design, it also had positive effect on students during the stage experimenting with form and function. However, relying too much on the generic and given information from poetry could interfere with student's own process of imagination and contemplation. Also the difference in poems selected by the students and their relatively different understanding of the chosen poems might have been a variable to consider. With follow-up researches, the poetry inspired product design could encourage more inter-disciplinary researches and works between design field and humanities studies.