디자인분야 창업지원 사업의 현황과 발전 방향

Abstract

Design professionals are in serious imbalance of supply and demand, therefore the start-up business is considered as an alternative. The start-up business is the key implementation of current government policies, but comparable to the full size of program, the Design Business Incubation Program is very unsatisfactory situation. This study identifies the situation of domestic Business incubation program and analyzes the limitations and then aimed to present the future direction of the Business Incubation Program. The Domestic Business Incubation Program can be divided into the program operating in the central government departments and supporting the program in local government, depending on who led. Business Incubation Program specialized in design has been centrally supported by a design business incubation center and design merchandising support program. However, it has some weak limitations such as sales channels support after design, merchandising, connection support with the design education institute, and linkage with producing companies and promotion of successful cases. Based on these limitations, the future direction of the design business incubation program can be summarized in three parts as follows. 1. The Business Incubation Program should be provided to build the marketing infrastructures which can directly contact with the customer after merchandising and Sales and brand promotion is possible. 2. The design education institute has to support start-up and build a system which is capable of searching and making a linkage between education and start-up. 3. It should strengthen connection with companies produced by Business Incubation Program, and manage continually. And it also secures successful examples of companies and focuses on promoting.The start-up business in the design field is relatively an easy to access. Therefore, expending of the Design Business incubation program is an effective way to raise the efficiency of Business incubation program. And through this, the manpower imbalance of design ecosystem also expected to be eased.