디자이너 1인 창조기업 활성화를 위한 디자인 지원정책 방향 - 대구경북디자인센터의 ‘디자인패션 1인 창조기업 육성사업’ 사례를 중심으로 -

Abstract

A one-man creation business based on one’s highly developed professional skills and creativity has an industrial structure focused on the organization and the system. However, now it emerges as a future organization model that creates new jobs and high values by generating contents involved with creation and technology, product development, distribution, and service offer. In the design industry, a knowledge- based capital society of creative economy, cultivating a designer-centric one-man creation business is focused on diversifying business by blending itself with other businesses and creating a new industrial ecosystem. This study analyzed obstacles associated with the business steps including industrialization capital, mentoring program, founder education, marketing, distribution and new market opening through the example of a startup, ‘one-man designer creation business’ in design and fashion at the DaeguGyeongbuk Design Center. This study also suggested points for improving such obstacles. Ultimately, policies supporting design for the vitalization of ‘one-man designer creation business’ should be the foundation to foster designers as creative entrepreneurs. Furthermore, the present supporting policies of government are only focused on commercialization of ideas and job creation. Therefore, it is expected that government policies supporting design can promote the advanced concept business model that can serve as the core of the design industry paradigm.