전통공예를 활용한 디자인혁신상품 활성화 방안 연구

Abstract

This research sets out to explore various plans aimed at stimulating the development of innovative design products through the crafts' modernization by systematically mapping out the crafts design market and interpreting traditional crafts with modern day designs. The main objective of the study is to propose an overall process for planning, producing, and selling so that traditional functions and design elements can be rediscovered, and development possibilities and various industrial solutions can be explored. With respect to the establishment of the scope of the research, the scope of research on traditional crafts is set as conceptual and material; for the area of craft products, the scope is set as studies on previous cases of use of traditional craft functions in domestic and foreign areas after 2000; and, lastly, for the area of innovative design products, the scope is set as proposing activation plans for respective strategies through traditional crafts products. For the research method, previous studies, literature, and domestic and foreign cases have been studied, and a development strategy for innovative design products using traditional crafts has been proposed on the basis f these materials. Based on the results, various suggestions have been made concerning the formation of market prices, the utilization of human resources, the exploration of markets, activation incorporated with traditional market, and the integration of production-sales-exhibition-experience- education. This paper, focusing on small and medium-sized enterprises, is expected to contribute to the dissemination of Korean tourist products, by combining the research results on traditional hand-made techniques combined with design in order to promote high-value industry, explore demand for the development of new design products incorporated with traditional functions, provide design R&D support for small design companies that lack autonomous R&D capacity, traditional craftsžcreation of design market infrastructure, improve the environment, and present policy proposals.