온라인 플랫폼 중개거래의 공정화에 관한 법률안에 대한 고찰 -정의 및 적용범위를 중심으로-
A Study on the Law on the Fairness of Online Platform Intermediary Transactions -Focusing on Definition and Application-
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The emergence of virtual space has a great influence on all areas of human beings.,Especially, a new type of transaction type called e-commerce has emerged and is now becoming the main method in the transaction of goods and other goods. The core of e-commerce is the online platform, and the proportion of brokerage platforms is increasing rapidly. As the online brokerage platform market has expanded, unfair trade practices of brokerage platform operators for online brokerage platform users have become social issues, the need for regulation for establishing fair trade order has been strongly raised in this field. The European Union and Japan enacted the regulation on thje online intermediation service and the digital platform fairing law to establish a fair trade order in the online brokerage platform market in 2020. In Korea, four laws were proposed to establish a fair trade order in this market. In this paper, I analyzed the appropriateness of the definition and scope of the four bills, and summarized them as follows. First, the three bills are based on the contents of the e-commerce law. Therefore, the three bills have the same problems that the e-commerce law has. Second, the three bills are subject to the regulation of intermediary between business operators and consumers. However, brokerage on online platforms is not limited to this. As a result, there is a problem that the bill does not apply to other brokers. Third, the concept of intermediary in the bill of government does not correspond to the reality of transaction. So, confusion occurs when the law is enacted. Fourth, the extraterritorial application of national law is to solve the problem of regulatory equity between domestic and overseas business operators. However, it is necessary to review whether administrative regulations and criminal regulations can be practically imposed on overseas operators.
Abstract
The emergence of virtual space has a great influence on all areas of human beings.,Especially, a new type of transaction type called e-commerce has emerged and is now becoming the main method in the transaction of goods and other goods. The core of e-commerce is the online platform, and the proportion of brokerage platforms is increasing rapidly. As the online brokerage platform market has expanded, unfair trade practices of brokerage platform operators for online brokerage platform users have become social issues, the need for regulation for establishing fair trade order has been strongly raised in this field. The European Union and Japan enacted the regulation on thje online intermediation service and the digital platform fairing law to establish a fair trade order in the online brokerage platform market in 2020. In Korea, four laws were proposed to establish a fair trade order in this market. In this paper, I analyzed the appropriateness of the definition and scope of the four bills, and summarized them as follows. First, the three bills are based on the contents of the e-commerce law. Therefore, the three bills have the same problems that the e-commerce law has. Second, the three bills are subject to the regulation of intermediary between business operators and consumers. However, brokerage on online platforms is not limited to this. As a result, there is a problem that the bill does not apply to other brokers. Third, the concept of intermediary in the bill of government does not correspond to the reality of transaction. So, confusion occurs when the law is enacted. Fourth, the extraterritorial application of national law is to solve the problem of regulatory equity between domestic and overseas business operators. However, it is necessary to review whether administrative regulations and criminal regulations can be practically imposed on overseas operators.
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