North Korea’s New Social Media Policies: More Openness or just Better Propaganda?
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The DPRK has increased its efforts to appeal to an international audience through the use of social media platforms. This paper aims at providing a better understanding of the North Korean social media strategy and its effectiveness. First discussing internet use and social media within the DPRK, this paper analyzes the way North Korea makes use of international social media platforms, what main players are involved and how effective it has been. For this, the paper draws on the content posted on various social media platforms as well as previous newspaper articles. Although a rise in efforts regarding social media use is visible, there is an obvious lack of practical experience and understanding of internet standards and social media etiquette.
Abstract
The DPRK has increased its efforts to appeal to an international audience through the use of social media platforms. This paper aims at providing a better understanding of the North Korean social media strategy and its effectiveness. First discussing internet use and social media within the DPRK, this paper analyzes the way North Korea makes use of international social media platforms, what main players are involved and how effective it has been. For this, the paper draws on the content posted on various social media platforms as well as previous newspaper articles. Although a rise in efforts regarding social media use is visible, there is an obvious lack of practical experience and understanding of internet standards and social media etiquette.
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