복합문화공간으로의 문학관 운영 방안에 관한 연구 - 대구문학관을 중심으로 -

Abstract

This study seeks to examine the possible strategic management plan of a literature house as a multi-cultural complex focusing on Daegu Literature Museum, which is currently being established in Daegu. This study consists of three parts: firstly, an exploration of what defines the fundamental notion of a literature house and several characteristics of Daegu Literature Museum; secondly, an examination of the methods for implementing strategic management; and thirdly, analysis of the problems facing the management system. In France, the term “authors' house” (maison d'écrivains) originates from the notion that a thriving literary culture needs to exhibit its literature and create space for lectures. Hence, France has a long history of literature houses functioning as literature museums. However, in recent years it has become commonplace to assert that literature houses function more as multi-cultural complexes than being solely limited to considerations of literary activities. Daegu Literature Museum has two chief aims. It seeks to illustrate to visitors the several literary themes that best reflect regional sensibilities, while also commemorating notable authors born in Daegu, such as Lee Sanghwa, Lee Janghee, Hyun Jingeon, and more. Thus, Daegu Literature Museum can be characterized as fulfilling two roles as a regional literature house and as an authors' house. The complexity of this double role has contributed significantly to broadening the scope of activities involved in the planning and the management of literature house programs. Daegu Literature Museum is widely seen as needing to be a symbolic place of memory for notable local authors, as well as a space reflecting the spirit of the independence movement under the Japanese occupation of Korea, encapsulating the memories of authors who lived in Daegu during the Korean war. With the exception of the above-mentioned literary activities, this paper argues that Daegu Literature Museum should expand its functions to other activities: as a center of regional sightseeing, a place for secondary education, a place for cultural activities that cater to the needs of local communities, an academic research support center and a literature museum. For the effective performance of such varied functions, Daegu Literature Museum should strengthen its cooperation with various private organizations operating in the region, including neighboring literature houses and, in particular, the Korean Literature House Association. The two most important factors necessary for effective strategic management at literature houses are financial support and management specialization. For the effective management of the literature house, this paper argues that it is necessary to secure financial support from the local government and recruit professional staff in positions of responsibility for program operation. Hence, for stable and dynamic operation of the literature house, Daegu Literature Museum must actively plan a variety of programs to be a multi-cultural complex, rather than limiting itself to just being a literature museum. Significantly, for this, Daegu authorities have already put in place a stable funding system and, as this paper argues, they now need to put their faith in the private sector and external experts for effective management to be realized going forward.