유비쿼터스 시대 전자출판산업의 발달요인에 대한 연구

Abstract

The purpose of this study is to analyze advancement cause of digital publishing industry in appearance of new media and change of media use environment. On the theory of diffusion of innovation, diffusion of new media received an effect of society and economic environments. Personal quality of the user is not the decisive cause of important one media diffusion. The research which it sees time divides the advancement process of digital publishing industry especially and it observes it presents it does the phased feature and the report advancement cause. Our country digital publishing appeared the beginning of 90's. With technical strong point it was paid attention with the new media which will transfer the book. But the terminal price is expensive and it is not diffused plentifully. The social economy condition was deteriorated at 1997 IMF and the diffusion of the electronic publication was diminished. Early adoptor of new media pays a many expense and experiences the low-end efficient. Because of IMF, early adoptors do not increase, it decreased. After 2000's, digital publishing industry is met a growth period. Because of Improvement of social economy circumstance and expansion of information technology infra , appearance of various new media, the digital contents industry is showing a growth power. The developmental element of digital publishing industry is as follows. First, It is an expansion of information highway and information communication infra. Second, it is appearance of the personal mobile machinery and tools which is various. The electronic publication service of the various form came to be possible. Third, starting in ubiquitous age, The service form came to be various and also the service contents came to be many as e-book, m-book, u-book.