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패밀리레스토랑과 이동통신서비스의 서비스회복 결정요인

The Fctors for Service Recovery of Family Restaurant and Mobile Telecommunication Service

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참고문헌

키워드

주제분류학제간연구

초록

Abstract

The purpose of the study is to find out the influences of various efforts on service recovery after the failure of the service for the customer satisfaction and a loyalty. The present study finds out the factors directly affecting service recovery and demonstrates the relationship of those factors with customer satisfaction and loyalty. As a result, the important factors for service recovery are an immediate compensation, truthfulness, reaction and assurance攀 攀攀1. 서 론

참고문헌 (43)

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